Retweet Day on July 8 - Share #MFRWAuthors Tweets

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.

This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.

On Sept 9, click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.

Here's to a great day of retweets,

Tina Gayle

Tina Gayle writes stories with strong women fiction elements. Visit her website and read the 1st chapter of any of her books. www.tinagayle.net

The Writing Process: Meeting Your Editor - Part 2

The editing process is a very in depth topic and not one I feel should be crammed into one blog so I'm going to spread this out a little. :D

Here we go with the next installment:

Some publishers will introduce you to your editor by sending you both an e-mail. That way you and the editor will have each other’s e-mail address. This doesn’t mean you’re supposed to e-mail her/him all the time, asking where they are in your work. Other publishers will leave it up to the editor to contact the author.

Full time editors work on more than one manuscript at a time. Depending on how fast they can edit they could be working on five or more when they are working on yours. If they are part-time they might only work on one at a time, but most of us will edit one, send it to the author and pick up another one. As an avid reader I always want a book to read.

Your editor also has a life. They have family, some have children, some have elderly parents they take care of. They get sick, have a bad day, work a day job, have bills to pay. Understand we’re not perfect. I’ve had have times were it has taken me a long time (almost a month) to edit a book because of things going on in my life. Please know your editor is working as hard and as fast as they can to get your book back to you.

They want to make your book the best it can be and to rush would defeat that purpose. I know you have a deadline and it’s approaching fast but which would you rather have? A decent book put out on time or a great book that is a little late? Something to think about.

Next month I’ll be talking about what little I know about self publishing...Then we’ll get into the actual editing process.

Barb:)

Bio:
Barbara Donlon Bradley wears many hats. She’s a mother, wife, care-giver, author, and editor. She’s a senior editor for Melange Books, and writes for Phaze and Melange books/Satin Romances with over twenty titles under her belt.

Author Sites:

Website: http://www.barbaradonlonbradley.com/

Publisher: http://www.phaze.com/author.php?author=21

Blog: http://barbaradonlonbradley.blogspot.com/

Facebook: https://www.facebook.com/pages/Barbara-Donlon-Bradley/118673448173249

Twitter: https://twitter.com/barbbradley

Pinterest: http://www.pinterest.com/barbaradbradley/

Goodreads: http://www.goodreads.com/user/show/7773192-barbara-bradley

Amazon: http://www.amazon.com/-/e/B0072OTZJE

B&N: http://www.barnesandnoble.com/s/Barbara-donlon-bradley

ARe:http://www.allromanceebooks.com/storeSearch.html?searchBy=author&qString=Barbara+Donlon+Bradley

Kobo: http://store.kobobooks.com/en-US/Search?Query=Barbara%20Donlon%20Bradley

Shelfari: http://www.shelfari.com/search/books?Keywords=barbara%20donlon%20bradley

Author-to-Author: Using Goodreads @HelenaFairfax #MFRWauthor

How to use Goodreads as an Author
Earlier this year Harper Collins and Harlequin held an online Romance Festival (http://romance-festival.com/) in the UK. One of the topics discussed was how to make better use of Goodreads as an author. I already have a Goodreads author page  - CLICK HERE. Feel free to friend or follow me. I list all my books read. I have over a hundred reviews of my books with an average rating of 4.5, which “isn’t too shabby,” as my nephew would say. I also love adding and rating books I’ve read myself, too, and checking out other listings and reviews. Apart from that, though, I don’t connect with people as I should, and I’m sure I could make better use of Goodreads.

During the Romance Festival, Cynthia Shannon, marketing co-ordinator at Goodreads, answered questions live in this post on Facebook - CLICK HERE, and Goodreads librarian, Julie Whitely wrote an excellent post on Understanding Goodreads for the Romance Festival blog.

What I learned from both was invaluable, and I’m determined to start using Goodreads much more productively.

Here are the main facts/tips I came away with:
• Goodreads is used by an incredible 25 million readers. That’s a phenomenal audience of people who love books, who are looking for great books to read, and who are discussing and debating new releases.
• Goodreads has had a bad press in some quarters for allowing trolling and author bullying.  In my limited experience so far, though, people have reached out to me and been willing to make friends and discuss books. Of course there are the exceptions, unfortunately, but as Julie Whitely points out, “Any site that encourages readers to read more and get involved can’t be all bad.”
• Goodreads is a reader site – it’s not there for author promo. But if I want to promote my own book, how do I go about it? One suggestion was to choose a few reader groups, join them, and more or less promote by stealth. I feel quite uncomfortable doing this! I’d sooner just join reader groups and be me – a reader who writes romance novels. So if anyone reading this post has any suggestions for groups I’d enjoy, I’d love to hear from you!
• If you do join a group, read the guidelines about promotion. Julie Whitely says “Nearly every single genre specific or discussion group has a folder for book promotions. Find that folder and use it to tell readers about a sale, a promotion, a new release or whatever else you want to share. Post in that folder only.” I hadn’t realised this about the folders. I’ll check this one out, as I feel more comfortable doing this than promoting in front of an actual group. But do people actually read the entries in the folders? I suppose it’s worth a try!
• You can link your Facebook author page to Goodreads. I already have a Goodreads tab on my FB page. Whether anyone has ever actually clicked through from the tab to go to Goodreads is another question. You can also add a Goodreads widget to your FB page, but I’ve struggled to understand how to do this. Is it worth the effort of working it out, I wonder?
• You can also add Goodreads author widgets to your blog.
• You can add your blog feed to your Goodreads author page
• You can add an “Ask the Author” box to your Goodreads author page, which is there to invite readers to ask you any questions they like. I have done this a while ago. So far, no one has asked me anything. Please go to my Goodreads page and ask me a question! :) Even what did I have for tea. Just so I can know it was all worthwhile!
• There’s also a section called Listopia, which enables you or your fans either to create or add one of your books to a list. That doesn’t mean add your book to a list that says “Best books of the 21st century” – no one likes a braggart – but a list that tells the plain facts is OK.

For example a long while ago I added my novel The Silk Romance to a list of romances set in France/ Belgium/ Luxembourg. Since then – other readers have voted for it! It’s now 1st out of 239 books. I only realised this when I went to check the list right now. So exciting to see it top of the list! But has anyone bought my book because of it, though? This is what I don’t know. But again, it can’t hurt, and it doesn’t require a lot of effort to add your own book to a list.

• The most important tip of all I learned was the importance to authors of listing your book in the giveaway program. LEARN HOW HERE.  Authors who host a giveaway of their books can expect to receive on average over 800 readers entering their giveaway.
So from the Festival I’ve picked up quite a few tips – some I knew already, some were news to me. I’ve also learned just how much reach Goodreads has.

Do you use Goodreads as an author? As a reader? If so, which aspects do you use and like? Is there anything you don’t like about it? What other advice would you give?

If you have any questions or comments at all, I’d love to hear from you!
_____________________________________
Contributed by MFRW Author Helena Fairfax
Helena was born in Uganda and came to England as a child. She's grown used to the cold now, and these days she lives in an old Victorian mill town in Yorkshire, in the north of England. After many years working in factories and dark, satanic mills, Helena has become a full-time writer of contemporary romance. Her first novel, The Silk Romance, was a contender for the RNA’s New Writers’ Scheme Award and a runner-up in the Global Ebook Awards 2014. A Way from Heart to Heart is her latest release.

Facebook: https://www.facebook.com/HelenaFairfax
Twitter: https://twitter.com/HelenaFairfax
Pinterest: http://www.pinterest.com/helenafairfax/
Blog: www.helenafairfax.com
Goodreads: https://www.goodreads.com/author/show/7082986.Helena_Fairfax

Helena's newest book is A Way from Heart to Heart, a Young Adult Romance, with Accent Press. A knock at the door shatters Kate Hemingway’s life when she’s informed of her husband Stuart’s death in Afghanistan. She struggles to care for their young son George with only Stuart’s aloof best friend Paul as emotional support.

Piece by fragile piece, she tries to rebuild her life, realising Paul and her son have formed an unlikely bond. When Paul agrees to accompany Kate and a group of disadvantaged teenagers on a trip to the Yorkshire moors, he finally reveals something he’s kept secret for years. Kate’s own scarred heart begins to open up … but can she risk her son’s happiness as well as her own?

BUY LINK

#MFRWauthor -to-Author: Who Am I? Author Branding @Kris_Bock

Who I Am: Author Branding
Walk through a grocery store. Chances are you can spot your favorite products from the colors and style of the packaging. Drive down the highway. Does your stomach rumble when you see the familiar Golden Arches of a fast food restaurant?  That's successful branding.

Branding authors seems like more of a challenge, but the basic principle is the same. You want readers to have an instant reaction to your name and cover style. Authors can also take advantage of genre branding by matching the kinds of titles and covers a genre typically uses.

Developing your brand helps readers find you. It lets readers know what to expect when they pick up your books. And whether you like it or not, you already have a brand if you are anywhere on the Internet. People get an impression when they browse your website or Facebook page, or read your tweets. Why not control that impression?

Study other authors in your genre. Look at the colors, imagery, language, and fonts on their social media sites and publicity materials. What impression do you get? Can you identify the genre and target audience? Does it fit the work?

Studying other authors' sites should give you ideas for your own branding. Then it's simply a matter of being honest about yourself and your work. If your books are humorous, your social media presence should be playful. If your work is lyrical and poetic, take the time to make sure your Facebook posts and tweets have the same feel. If you write nonfiction, use keywords that people will search for if they want to find something like your work. For fiction, come up with a good tagline to give people an impression of your books.

If you write in a variety of genres, or for a variety of ages, look for common themes. Do you always have strong female characters? Do you bring humor to everything you write? Do you explore history in fiction and nonfiction?

You may also want to focus your brand on only some of your work. For example, I do a lot of educational nonfiction on a work-for-hire basis. I don't promote this, since I don't get royalties. I also teach writing workshops and offer critiques. One tab of one of my websites focuses on that, but the rest of my branding focuses on my fiction.

In some cases, you might be better off creating more than one brand. I write romantic suspense novels for adults as Kris Bock, and children's books as Chris Eboch. While maintaining two websites and two Facebook pages is a hassle, I didn't want young readers accidentally getting my sexier adult books. The separation also allows me to brand each persona differently. My Kris Bock website’s mysterious red background suggests danger and passion. My tagline ""Ordinary Women, Extraordinary Adventures"" hints at my characters and plots. For my Chris Eboch children’s book site, an antique paper background references the past, appropriate to both my historical fiction and my ghost stories. On both sites, I use travel and outdoor photos, branding myself as adventurous.

If you are newly published, don't tie your brand too closely to your first work. Think about the elements that are likely to reappear throughout your career. In addition, look for elements that people will enjoy or find useful. If you write cozy mysteries about a caterer, offer recipes on your blog. If your children's books are suited for classroom use, provide free materials for teachers. If you write inspirational romances, share inspiring news stories or blog about maintaining a happy marriage. Give people a reason to visit, rather than focusing on ""buy my book.""

This may sound like a lot of work, and it is, at the beginning. But once you have figured out your brand, you can use those elements across social media. Get an appropriate, professional-looking headshot and use it everywhere. Use the same color scheme, tagline, and keywords for business cards, post cards, bookmarks, social media networks, your blog, and even your e-mail signature. Collect all the material in a convenient place, and you can quickly create an author page on whatever new media site comes along.

Branding comes down to a simple principle:
Know who you are and share it with the world.

Questions to help you develop your brand:

• Who is your ideal audience?
• What is your message? What themes do you address? 
• What is your attitude? 
• How do you want to be known? 
• What words and phrases would you like people to associate with you? 
• What colors and images suit those elements?
• Where do you hope to be in five years? Ten years? How will that affect your branding?
• How do authors with a similar genre/audience express their brand?

____________________________________
Contributed by MFRW Author Kris Bock
Kris writes novels of suspense and romance involving outdoor adventures and Southwestern landscapes. Counterfeits features an art theft that brings danger to a small New Mexico town. Whispers in the Dark follows a young archaeologist who stumbles into peril as mysteries unfold among ancient Southwest ruins. What We Found is a mystery with romantic elements about a young woman who finds a murder victim in the woods. The Mad Monk’s Treasure features two friends and a handsome helicopter pilot hunting for a long-lost treasure in New Mexico. Read excerpts at www.krisbock.com or visit her Amazon page.

Kris Bock's latest book is The Mad Monk’s Treasure, a Romantic Suspense, with Pig River Press.
The lost Victorio Peak treasure is the stuff of legends—a heretic Spanish priest’s gold mine, made richer by the spoils of bandits and an Apache raider. When Erin, a quiet history professor, uncovers a clue that may pinpoint the lost treasure cave, she prepares for adventure. But when a hit and run driver nearly kills her, she realizes she’s not the only one after the treasure. And is the handsome pilot who found her bleeding in a ditch really a hero, or one of the enemy?

REVIEW

"Oh my wow! You've heard people say you gotta read this book...well for this one, it's true!! The story is worth the read (not a page turner, but a page burner) and the characters are awesome! Can't wait to read more from this author!" – Kathia 

BUY LINK

Author-to-Author with #MFRWauthor Thea Dawson: Proofing Your Book @AeroplaneMedia #amediting

Best Eyes Forward: How to Proof Your Own Work
I'm going to pass along some tips that I've picked up from my other life as a professional copy editor on proofing your own work.

Now, obviously you want to hire a proofreader whenever possible because it's very, very difficult to proof your own work. But you can save time and money if your manuscript is very clean to begin with, and you'll be more likely to pick up anything your proofreader misses if you try some—or, if you're feeling ambitious, all—of these tricks:

1. Try to leave some time in between readings, several days or a week if possible, so that you can approach the manuscript with fresh eyes.

2. Double space your manuscript and view it at 200+%. It may sound silly, but you're more likely to see mistakes if they're large.

3. Switch to a different font and font color every time you do a read through. Try switching between serif and sans serif fonts.

4. In the same vein, try reading your manuscript in different formats: laptop, Kindle, iPad, etc.

5. Read chapters out of order. Better yet, if you have the patience for it, begin at the end of each chapter and read backwards, one sentence at a time.

6. If you know you're prone to certain mistakes (such as lay v. laid or typing “hte” for “the”), do a search specifically for those words.

7. Use your writing software's grammar/spell check. It won't catch everything (and it will catch a lot of things that aren't mistakes), but it will usually catch at least a few errors.

8. Use text to speech software or the Kindle Fire's text-to-speech function to have your book read aloud to you. You'll often catch missing words or odd word order.

You’ll notice that a lot of these tips center around disruption. Your brain gets complacent reading the same thing over and over again; changing the manuscript helps you experience it as something fresh and new. Don't be afraid to experiment and see what works best for you.

I’d love to hear any other tips writers have on proofing their own work!
___________________________

Thea Dawson

Thea Dawson has lived in Rome, Tokyo and London and spent much of her twenties traveling around some of the more exotic corners of the globe. She was finally talked into settling down when her boyfriend proposed to her in Angkor Wat, Cambodia. Now she’s stateside again and embarking on a new career as a writer. Inspired by the places she's been and the people she met on the way, she plans to tell tales of romance and adventure.

website  |  twitter  |  goodreads  |  google+

Wanderlust

A writer and world traveler, Monica has everything she wants … except a free-spirited man to join her for life on the road. But when she bumps into Jason, who broke her heart in college, she lets him think she’s engaged. It wouldn’t take much to fall for him again—and that’s one road she doesn’t want to go down.

Jason dreams of the day he can quit his terrible job. Then he runs into Monica, the girl he never got over. Thinking she’s marrying a wealthy financier, he pretends he’s an ambitious career man in order to impress her.

Old feelings resurface, but Monica has trust issues and Jason doesn’t like risks. To top it off, Monica is leaving for Bangkok in two weeks—and she won’t be back soon. Time is running out for them to come to terms with the past and embrace their wanderlust.

BUY LINK

Author-To-Author: First Page Check List #MFRWauthor @RuthACasie #amwriting

A First Page Check List
I've been catching up with my inbox. It was getting out of hand. Between being in my cave writing, Thanksgiving and the holidays well, lets just say I needed an intervention. 

One of the gems I unearthed was a post by Ray Rhamey of the Flogged Quill. (follow the link to see original article)




The Challenge: Does This Narrative Compel You To Turn the Page?
It's the first page that grabs the reader. Many times its the first sentence.

Here is Ray's first-page checklist:

• It begins connecting the reader with the protagonist.
• Something is happening. On a first page, this does NOT include a character musing about whatever.
• What happens is dramatized in an immediate scene with action and description plus, if it works, dialogue.
• What happens moves the story forward.
• What happens has consequences for the protagonist.
• The protagonist desires something.
• The protagonist does something.
• There's enough of a setting to orient the reader as to where things are happening.
• It happens in the NOW of the story.
• Backstory? What backstory? We're in the NOW of the story.
• Set-up? What set-up? We're in the NOW of the story.
• What happens raises a story question-what happens next? or why did that happen?

I remember the first draft of my first story. I eagerly read it at literary group meeting to three well published authors. I had worked hard on the story especially the opening. I saw it as a movie. The first thing I see in a movie is the setting. So, I diligently, and meticulously, described the scene.

Are you laughing? They loved the description. They told me to save it for someplace else but to come up with something more compelling. It was replaced with a fight scene.

Let's Talk About It.
Think about some of the books you've read or written. How did they begin? What did you like, or not like about it?

Post contributed by Ruth A. Casie
Ruth writes contemporary and historical fantasy romance for Carina Press, Harlequin and Timeless Scribes Publishing. Formerly from Brooklyn, New York, she lives in New Jersey with her very supportive husband Paul.

Her latest book is Knight of Rapture, a Historical PNR Fantasy, with Timeless Scribes Publishing.

For months Lord Arik has been trying to find the precise spell to rescue his wife, Rebeka, but the druid knight will soon discover that reaching her four hundred years in the future is the easiest part of his quest. 

Bran, the dark druid, follows Arik across the centuries, tireless in his quest for revenge. He’ll force Arik to make a choice, return to save his beloved family and home or stay in the 21st century and save Rebeka. He can’t save them both.

Rebeka Tyler has no recollection of where she’s been the past five months. On top of that, ownership of her home, Fayne Manor, is called into question. When accidents begin to happen it looks more and more like she is the target. Further complicating things is the strange man who conveniently appears wherever trouble brews—watching her, perhaps even….protecting her? Or is he a deliberate attempt to distract her? Rebeka can only be sure of one thing—her family name and manor have survived for over eleven centuries. She won’t let them fall… in any century.

website  |  blog  |  twitter 

Novel Theme. Author Theme. What’s The Difference, and Do You Have One? #MFRWauthor #MFRWorg #WriteTip @MoniqueDeVere

Mention theme and some writers will groan. There’re so many, aren’t there? There’s theme, then there’s theme, and then there’s... well, theme. We have the story theme, author theme, and tropes—which some writers/readers call book theme.

Today I’m going to be talking about author theme, but first let’s take a quick look at the other two.

Story theme

Story theme is the same as the novel’s theme and can  usually be described in a single sentence. Something like, “action speaks louder than words”. It’s what the story is about, the message beneath the surface and it has nothing to do with your plot points on an obvious level. For instance, you might have a character, or even set of characters, who constantly say one thing but do another. That would be the story theme “action speaks louder than words”. 

I normally look to Idioms to find a nice pithy statement for my story themes. But there’re other places we can also look. I’ll list a few in case you might like a bit more of an example.
Story themes can be boiled down to traditional sayings.

Idioms – a phrase with a different figurative and literal meaning.
Exp: “Rags to Riches.” Or “Keep a stiff upper lip.”

Adage – a memorable, traditional saying that has gained credibility through long use.
Exp: “Where there’s smoke, there’s fire.” Or “Things are not always what they seem.”

Proverb – a short saying which expresses common sense or a basic truth.
Exp: “A monkey in silk is a monkey no less.” Or “It’s no use locking the stable door after the horse has bolted.”

Maxim – a well known saying that expresses a truth or rule about life or conduct.
Exp: “Opposites attract.” Or “Nothing ventured, nothing gained.”

Epigram – a clever statement expressed in the form of a concise amusing or satire poem.
Exp: “I can resist anything except temptation.” Or “No one can make you feel inferior without your consent.”

Tropes

Another book “theme” people speak of, is the story trope. These are tried and tested, reoccurring literary devices used to instantly tell the reader what sort of romance she’s picking up. Such tropes are: the second chance/reunion romance, secret baby, friends-to-lovers, older brother’s best friend, matchmaker, office romance, one-night-stand, sexy protectors and the list goes on. Used in category romance/commercial fiction, tropes drive the story.   

And now we come to...

Author Theme

Recently, I found myself thinking about the way I approach my stories, and it suddenly dawned on me that while I usually know my story theme, I don’t think I’ve ever stopped to work out my author theme. 

This started to bug me. 

What did I really write about? 

Okay, you might be thinking, “Huh? Author theme, what on earth is that?”

Or you might be thinking, “Who doesn’t know their author theme?” Well done for figuring yours out already, smarty-pants, thumbs-up to you. :)

Now, for the rest of us mere mortals who never really thought about our author theme. It's the core topic every writer writes about. The same fundamental subject that runs through all of her stories. Something like perhaps an author who always write about orphans in some way. Maybe one of her books is about a character whose parents died and she ended up in foster care. Another book might be about a character who felt abandoned because the parents were always working, and yet another book might be about having to grow up fast and look after a parent or siblings because the parent was sick or had a substance abuse problem. You get the idea, right? While none of these stories are the same, one similarity remains at the core—this character is an orphan.

So I started to think I didn’t have an author theme. What do you do when you get stuck? 

Phone a friend. 

In my case, I emailed my dear, dear friend who I met in a critique group around ten years ago and we've remained friends every since. She’s read most of my books and she has such a wonderful, sharp eye. When I asked her what she thought my author theme was she said, “You write about daddy issues.” 

Right there, in words that leaped from the email reply, was my answer. At first (for about thirty seconds) I thought, nah, I’m sure I write about something else. Something far more profound—haha, yeah right. But as I ran my books through my mind I realised she was spot on! Every one of my books contained characters that had some sort of daddy issue. The novel I'm writing right now features a heroine with daddy issues. 

What does that say about me? You guessed it, I have daddy issues. My parents got divorced when I was eight and suddenly my daddy—the light of my life—was no longer there. Oh, man, I feel like I’m baring my soul here. Is it any wonder that we as authors experience such a deep sense of hurt when someone tips a negative hat to our books? How many times have you heard a writer say, “I poured my soul into that book!” Because we actually do.  

Going forward, I believe my books will be stronger for me having this knowledge. I will certainly make sure my character’s have their chance to forgive and heal.

I challenge you to find your author theme if you don’t yet know it. I bet, armed with this knowledge, you’ll be able to strengthen your books and jump to the next level in your writing.  

So, what do you think about author theme? Do you already know yours? Are you going to leave here and spend some time pondering your author theme? I'd love to hear your take on this subject.

Until next time, write with clarity and style!
Monique 

 Author/Screenwriter Monique DeVere currently resides in the UK with her amazing hero husband, four beautiful grown-up children, and three incredible granddaughters. 

Monique writes Romantic Comedy stories some call Smexy—Smart & Sexy—and others call fluff. Monique makes no apologies for writing fun, emotional feel-good romance! She also writes Christian Suspense with a more serious edge.  

Monique loves to hear from her readers. You can contact her by visiting her http://moniquedevere.blogspot.co.uk to learn more about her and check out her other books.

#MFRWAuthor -to-Author Tip: BIOS MADE EASY @Kris_Bock

Bios Made Easy
Writers need bios, for query letters, on websites, for conference brochures. Surely writers can write about ourselves. Yet while coordinating writing conferences, I discovered that even published authors often write poor bios, whether through modesty, carelessness or overwriting. Many bios are entertaining, but don’t do their job.

The job is selling yourself and your books. Keep that focus in mind and the rest will follow.
Content: List your publications. If you have many, mention the number but only go into detail on three or four—perhaps the most recent or popular. Specify the genre, as titles aren’t always clear by themselves. If you don’t have published books, mention your other credentials—“Cub Newshound’s articles appear in Slate,” for example.

Don’t get carried away listing awards. If each book has four or five minor awards, the reader bogs down in dull details. List the most prestigious, or combine them—“Ms. Inkslinger’s books have received 11 Readers’ Choice Awards from various states.”

Relevancy: If someone is considering buying your book or coming to hear you speak, they want to know your success as a writer or speaker, not the names of your pets. Put your professional information first. Don’t start with your hobbies or childhood, unless it directly relates to your book. (For example, you’re a nurse and you wrote a hospital drama.) Don’t thank your family for their support. Save that for your book dedications.

Style: You may need different bios for different uses—playful on a book flap; professional for a newspaper article; focused on teaching experience for a conference catalog; praising your writing success for a booksigning. Regardless, focus on information. Humor and lively writing are fine, but don’t get too wrapped up in sounding “literary.”

In a large conference brochure, the designer probably wants consistent style. A touch of formality may be appropriate—you’re trying to portray yourself as a professional. Pretend you’re someone else writing about you in the third person. “Bard Wordsmith is an award-winning author….” For a query letter, use  first person. A website could go either way.

Length: Keep it short and to the point. If your bio will stand alone, on an individual brochure or flyer, try 100-200 words. If your bio will appear along with others, 50-100 words is plenty (or whatever they request). Many people will skim anyway. Include your website for more information. An editor may cut to save space, so put the most important information up front.

I keep several versions and cut and paste as needed. A longer bio may have a sentence about each of my romantic adventure novels. A shorter one may have only a few words on each, or general info on the kind of books I write. If I’m promoting my critiquing/editing business, I would focus on my experience as a teacher and workshop leader, noting that people can get recommendations and rates on my web site. The details depend on what I’m trying to sell.

So what about you? To get started, make a list of the facts that you want to share. Then write a simple, straightforward paragraph that includes them. Next, decide if it’s appropriate to dress it up, but as in all good writing, communication comes first.

ABOUT Kris Bock
Kris Bock writes novels of suspense and romance involving outdoor adventures and Southwestern landscapes. In Counterfeits, stolen Rembrandt paintings bring danger to a small New Mexico town. Whispers in the Dark involves archaeology and intrigue among ancient ruins. What We Found features a young woman who stumbles on a murder victim, and The Mad Monk’s Treasure follows a treasure hunt in the New Mexico desert.

website  |  amazon  |  goodreads

Kris Bock's latest book is The Dead Man's Treasure
BLURB: Rebecca Westin is shocked when the grandfather she never knew leaves her a bona fide buried treasure – but only if she can decipher a complex series of clues leading to it. The hunt would be challenging enough without interference from her half-siblings, who are determined to find the treasure first and keep it for themselves. Good thing Rebecca has recruited some help, in the form of a green-eyed charmer determined to show her that a desert adventure can be sexy and fun. But there’s a treacherous wildcard, a man willing to do anything to get that treasure – and revenge. 

Action and romance combine in this lively Southwestern adventure, complete with riddles the reader is invited to solve to identify historical and cultural sites around New Mexico.

#MFRWauthor Retweet Fest - Share Your Book with Us

Marketing for Romance Writers monthly retweet day is 4/8.

This month we are promoting our author's books.

To make this easier for everyone to do.

We are asking you to create a tweet and post the url in the comment section of this post.

Here are the steps to follow to achieve

#MFRWauthor Retweet Day – Author Books

Step 1: Go to your Twitter profile and post a tweet as you normally would. (No rules on structure.) Make sure to add #MFRWauthor to your tweet

Step 2: Look up your tweet, it will be in your stream. Click on “Expand,” or the ... in the corner. Then click on “Details.” Your tweet should now be zoomed on your screen. Copy the perma-link or the url for your post at the top of your computer screen.

Step 3: Paste that perma-link into the comment section on this blog.

Step 4: On 4/8 - Make sure you are logged onto Twitter.
Then come here and click on each link that is posted in comment thread for retweet day.

After click on each link you will be taken to tweeter where you retweet the post. Return to the blog and  hit the Like button on *RE-TWEET* thread to show you have done this.

This will help us see how well this promotional event is doing.

Thanks for joining the fun,

Tina

Tina Gayle writes stories with strong women fiction elements. Visit her webstie and read the 1st chapter of any of her books. www.tinagayle.net
 

What Social Media Accounts Do New #Authors Need? #MFRWauthor @kayelleallen

Every author needs social media. In 2012, Digital Book Word posted an article showing the potential of social media to sell books. For a great infographic on which site sells the most, click here (Shopify article and image by Mark MacDonald).

MFRW 

Having been published for many years, and after hosting hundreds of authors on my Romance Lives Forever blog, I can offer some good advice on what sorts of social media accounts a new author needs. I included checklists for other things that you'll find handy.

Accounts Checklist

What you need will be different from what other authors need. Adjust and fine tune your account checklist until it fits your current books. Keep in mind your needs may change with each book. Why? Because your core audience may change, depending on the genre you write, and changes in the industry.

These are basic accounts you will need as an author. The top are listed by name:

Facebook profile / author page

Twitter

Pinterest

Goodreads

Google+ (vital -- authors with a Google account rank higher in searches)

Amazon Author Page

Sign up for other social media as needed. I recommend you claim your name on each, even if you don't use the accounts -- you might want to use them later.

Memberships and Business Accounts

Marketing for Romance Writers

Indie Romance Ink

PayPal

Bit.ly

Newsletter (MailChimp, iContact, Constant Contact, etc.)

Email list

Items to create for each book

Sample Chapters

Email signature

Website Pages or Info

Blog

Free Reads

Media Kit

Tarthian Empire
Companion 

News / Press Releases

Optional items on a per-book basis

Podcast

Audio clips

Book trailers

Whatever programs, software, and applications you use, keep track of the names and URLs. Record your passwords. As you grow in your profession as an author, you will be in and out of these for years to come. Trust me, it pays to be organized.

---

Kayelle Allen, MFRW Founder
Author of the Tarthian Empire Companion
A World-Building Bible and Guide to Writing a Science Fiction Series
Amazon http://bit.ly/companion-az  Smashwords http://bit.ly/companion-sm
Website http://kayelleallen.mobi Blog http://kayelleallen.com/blog
Twitter http://twitter.com/kayelleallen  Facebook http://facebook.com/kayelleallen.author
Google+ https://plus.google.com/+KayelleAllen/

The business of Writing: Now what do I do? #MFRWAuthor #MFRWorg

The manuscript is done and with the publisher. Now what do you do?

I can tell you not to just sit there and wait. Start working on your next manuscript. The more work you have to offer the more chances you have to sell your books.

Back in the days of RWA we were told not to do multiple submissions. Send in one ms and then wait for that publisher to get back to you. I learned personally that could take a year or more. Like a good little writer who followed the rules, I waited and wrote. So by the time I did sell my first book I had two others waiting in the wings.

Then someone asked me if I had a web page. Of course not. I wouldn’t need one until my book came out right? Wrong. I was told I needed to get my name out there. Did I write newsletter articles for my local RWA chapter? Put them on the web page. Today’s technology allows the publisher you submitted to, to google your name to see how visible you are. Having that webpage can be very important.

In the beginning I build my own webpage and loaded it with articles I wrote and other things I thought an author could use. Then I was lucky enough to win a professional web design at a conference, which is what I have now.

Then I heard about author’s Den. Free? Really? And I can build a web page for myself? Cool. Did that, although I’ll admit I haven’t updated it in years. In fact, I latched onto (and still do) anything free that would help promote me. Most of us do.

Then Facebook came along and I was asked if I had a facebook author page. What is that? Well, I did my research and created one of those. I try to keep it to writing, updates on my work, visitors to my blog, when a book is accepted, updates as I go through the editing process. Anything I think people might find interesting.

How about twitter? Did I belong to twitter? Well I created an account and ignored it for a long time, but I’m trying to do better now, even though I’m still a bit clueless when dealing with it.

Then I joined MFRW:

Since then I learned about the amazon author page. Have one and have my blog feed tied into it. I always make sure I go and add my new books as they come out.

Created a blog. This one was one of those kicking and screaming moments. I work, took care of my young son, and now my MIL. I had to fight to find time to write, how the heck was I going to find time to write a blog? And what would I put on it? I started using my writing knowledge. I’m a nurturer by nature so it’s natural for me to give back.

Joined Triberr a couple of years ago and I’m still learning – did you know that if you go to each tribe stream and release your tribemates blogs instead of doing it from your main stream you normally get more people releasing your blog as well? Who would have thunk it...

Not figured out how Goodreads helps...

I’ve now done blog hops, guest blogs, have guests on my blog and joined a small group of authors who are of like mind and writing. We’re working on promoting our group. I pay a little money on advertising when I can – I’m with TRS and RB4U. I’ve gone in on ads in RT mag, and bought ads in BTS mag. What else? Oh yeah, done chats, programs (online as well as in person), book signings.

Writer Tip: And every time I hear of something new I go and check it out...now I have to figure out what @me is all about. I have an account now it’s time to utilize it.

Barb:)

Bio:

Barbara Donlon Bradley wears many hats. She’s a mother, wife, care-giver, author, and editor. She’s a senior editor for Melange Books, and writes for Phaze and Melange books/Satin Romances with over twenty titles under her belt.

Links: 

Website: http://www.barbaradonlonbradley.com/

Publisher: http://www.phaze.com/author.php?author=21

Blog: http://barbaradonlonbradley.blogspot.com/

Facebook: https://www.facebook.com/pages/Barbara-Donlon-Bradley/118673448173249

Twitter: https://twitter.com/barbbradley

Pinterest: http://www.pinterest.com/barbaradbradley/

Goodreads: http://www.goodreads.com/user/show/7773192-barbara-bradley

Amazon: http://www.amazon.com/-/e/B0072OTZJE

B&N: http://www.barnesandnoble.com/s/Barbara-donlon-bradley

ARe:http://www.allromanceebooks.com/storeSearch.html?searchBy=author&qString=Barbara+Donlon+Bradley

Kobo: http://store.kobobooks.com/en-US/Search?Query=Barbara%20Donlon%20Bradley

Shelfari: http://www.shelfari.com/search/books?Keywords=barbara%20donlon%20bradley

#MFRWorg Author-to-Author: Do Books on Writing Help? @ZeeMahal #MFRWauthor

Do Books on Writing Help?
From someone who entered a creative writing course with illusions of muses and inspiration as essential elements to writing, I've become a believer of perseverance and good old hard work instead.

I understand now, the importance of structure and form, and that writing is an art that improves with practice not with longing. The more I read about the craft of writing, the more familiar I become with concepts that seemed mysterious and confusing at first but gradually become less so because I practice them. I appreciate more and more how much self-discipline and self-critique goes into creating a work of passion.

A writer has to work at not just writing, but re-writing. That comes only after we allow the first flush of finishing the first draft to wear off. But then, how to tell what to edit, what not to edit, what to keep and what to throw out of the metaphorical and sometimes literal window? Which darlings to kill? Or which darlings to kill first? It's a bloody business.

Which brings me back to my original question, do books on writing help? More often than not, I'd say they do in a colossal way. Albeit I’ve read several that felt like a total waste of time to me, there were those that will be forever on my nightstand. Like Margaret Atwood’s Negotiating with the Dead; Dorothea Brande's Being a Writer, Henry James's Notebooks. Schopenhauer’s essay, ‘On Style’, and White and Strunk's Elemants of Style are mini-bibles on writing. Edith Wharton, Ursula Le Guinn, and E. M. Forster, David Lodge, all have valuable advice from which I continue to benefit.

The very first change that these books engender in one is of attitude, I think. They teaches you to be less precious about your writing and the process of writing. You realize that the ease with which the words flow on the page of your favourite writer isn’t because she’s a natural genius, but because she worked, re-drafted, edited and crafted her words in a way that made them flow on the page, and that is her genius. There is a definite shift in the POV—one's own—and you learn to balance criticism and your own judgment of your work. This is imperative. This balance must be learnt and maintained at all times.

Though books on writing offer much, half the time there’s contradictory advice, and then what is a cardinal rule for one writer may be considered utter nonsense by another. And so the bigger question of whether 'it' can be taught arises. 'It' being the art of creative writing.

My belief in books on writing has sustained because there are still things like the ‘voice’ that teachers and writers on writing fail to explain and define. The fact that there is something that is elusive and individual, re-establishes for me, the wonders of what CAN actually be taught.

Of course, there are many who are unable to teach, perhaps because they themselves don’t understand the mysteries of the craft, or because they want to keep the ‘ivory tower’ and the I-am-a-writer-bow-down-to-me concept alive. Taking the analogy from Dorothea Brande, if music and painting can be taught, and we can have Picasso and Matisse, Monet and Van Gogh, perhaps writers too should stop feeling threatened by each other, and freely accept that some parts of their craft is teachable and somewhat transferable to at least some.

There are so many different kinds of genres. It isn't a verbal universe any more, but a verbal multi-verse. It is a multi-cultural, multi-lingual, pluralistic world out there.

Embrace it. Celebrate it. 

CONTRIBUTED by Zeenat Mahal 
Zeenat has published two ebooks with Indireads in 2013 and She Loves Me, He Loves Me Not is her third novel. The Contract was an Indireads bestseller.

Her book Haveli was up to number 17 on amazon kindle and The Contract went up to number 9 on amazonIn.

Zeenat loves reading and writing romance and her favourite writers in the genre are Susan Elizabeth Phillips, Julia Quinn, Nora Roberts and Judith McNaught.

How NOT to Promote #MFRWAuthor

I remember, from back when I watched television, a cable show named "What Not To Wear." The British version featured two snarkily delightful women. The American version gave us Clinton and Stacy, who had their own version of snarky, with a softer tone. The idea was the hosts would completely revamp the victim's  guest's wardrobe, to give said guest a more fashionably correct look. I sometimes felt they were attempting to reduce individuality in their guests but that's a matter for another time. Like watching a train wreck I found myself clicking on that show no matter when it aired.
Along the same lines I've observed author self promotions for several years and more than once I've wanted to force encourage those authors to take a clear look at how they were presenting themselves

BUY  MY BOOK

LOOK WHAT I DID

Over and over and over. If they belonged to multiple Facebook groups I saw their not so clever promotional announcement numerous times in the same day. And after a while I ceased actually seeing it, I simply deleted as soon as it showed up.
Slightly more subtle authors would insert links to their own books in replies to another writer's blog,whether relevant or not.
All of this adds up to the same feeling I got from the kid who sat behind me in the school auditorium and insisted on kicking the back of my chair. Distracting me from his actual message, which was probably somewhere along the lines of "Hi, I'd like to get to know you better." Another potential romance lost in the dust of miscommunication.

To avoid this, what do we NOT want to do?
Don't shove your book into every conversation.
Don't put your notices on automatic share across the virtual universe.
Don't self promote where it's not allowed.
Don't put your links into someone else's blogs or discussions unless asked.

What SHOULD we do?
Funny you should ask.
If you're not already an MFRW member, join and take advantage of the many offers to help you promote your book.
Become a part of Triberr so you can help promote others while they help promote you.
Invite other authors onto your blog (you do have an active blog, right?) so you can promote their books.
Have an active blog. Write from your heart and your convictions, whatever those might be.
Respond to other blogs that interest you with comments relevant to that blog. If it's a blog hop, all the better then you can get name recognition multiple times.
Join blog hops, write clever blogs relevant to the hop theme. Here you can mention your book, without  making it the entire blog.
Write a good book. Then write another good book. Keep that promise to your readers that they will find happiness in your words. 

Notice, none of these suggestions have you pushing your book? Instead you are gaining name recognition for yourself. You are NOT one book, you are an author of many wonderful books.

Seek, Teach, Share, Learn, SUCCEED

thoughts shared from  Mona Karel

Blog Hop Coordinator

In addition to occasional curmudgeonly outbursts, Mona writes Romance both normal and paranormal as a way to share her daydreams with the rest of the world. When not writing she wraps her world around her Salukis, her home in the New Mexico high desert, and photographing the quirky, the unusual, and the just plain gorgeous. 

#MFRWorg Author-to-Author: Writing Tips @RobinGlasser1 #MFRWauthor

MFRW Author Robin Glasser shares some advice to improve your writing.

Besides being an author, I’m also an editor, which makes writing difficult because I’m constantly editing my work—one of the main reasons it takes me so long to write a book. A good exercise I learned from one of many writing groups is to keep paper and pen by your bed. As soon as you wake up, start scribbling. I've covered oodles of pages this way, some of which were real gems!

Read a lot.

Try to write something everyday. If you find yourself staring at a blank page and nothing's happening, promote your book on Twitter, Goodreads, LinkedIn, for examples.

Join a writing group for feedback and sympathy. If one’s not available, start your own in the library. I did and it was great fun plus I learned a lot too! Oh, and read what you've written aloud or have someone read your pages back to you. You’ll be amazed by what your ears pick up that your eyes might have missed!

I try extremely hard to avoid clichés and write lines that will stand out. Michael Chabon, another author I admire, always has some memorable phrases sprinkled throughout his books. One description that comes to mind (paraphrasing): “his face was like a sagging front porch…” I mean, how visual is that!

ABOUT Robin
Recovering copywriter, Robin Glasser has written for a variety of magazines ranging from Readers' Digest to Penthouse Letters, where she wrote a column called "The Red Hot Woman." Her poetry has been published in Upstairs at Duroc and The Riverside Poetry Review. Ms. Glasser's novel, MY LIFE AS A CONCUBINE, is based on her experiences in Paris or as she likes to call it, The City of Merde, and has been re-released from Smashwords and is available in paperback and as an ebook. Robin guarantees MEN AT WORK, her fully-illustrated book of poetry, will put twinkles in your eyes and sparkles in your pants. Don't forget to watch her fast-paced peepshows based on these tongue & cheeky poems at http://www.youtube.com/msrobinglasser. You can get a copy from robinglasser@yahoo.com. Her latest novel, THE BRAIN EXCHANGE, is available at Smashwords, Amazon, and virtual bookstores near you. She now reads at various venues in New York. 

The Brain Exchange

Erotic SciFi Suspense

BUY LINK

Abandon your beliefs and let your reality run wild. Imagine being fully aware inside a body of the opposite gender. Now imagine the best sex you ever had. Would this just be different? Or better? Or the best ever?

CONNECT with Robin
http://www.myspace.com/robinglasser https://www.twitter.com/RobinGlasser1
http://www.authorsden.com/robinglasser http://www.youtube.com/msrobinglasser

The Business of Writing: That Stupid Cover Letter

First I want to apologize for not posting last month. Something came up that got in the way of my post but I’m back and ready to talk about that cover letter.

* This image is from my pinterest account

To me the cover letter is harder to do than the synopsis. How do you sell yourself on one sheet of paper? Even if you are cold submitting via an e-mail you still need to keep it short and sweet. Your letter should be an intro paragraph, your book blurb, your accolades and a closing paragraph/sentence telling them you can’t wait to hear from them.

I was also told if I met an editor at a conference and we hit on something personal like she/he likes cats, or she/he grew up where I did, that I should put that in the intro paragraph so the editor would remember me. The biggest thing that was drilled into my head was to send that submission as quickly as possible after the editor requests it.

All the advice was great but it didn’t help me when it came time to write one. I didn’t even know how to start one.

Dear editor – if you have their name use it

Intro paragraph – I would mention that I am multi-published and who I’m published with. I would also mention that I write lighthearted erotic romances and my writing style resembles authors like Johanna Lindsey.

The second paragraph – I’d then add my blurb

The third paragraph – I’d mention the contests my books have finaled in, I’d also mention any special review I might have had – something that was a little more than a five star review although if you have 5 star reviews you can mention those as well. I would also mention I was a member of RWA and the positions I held I would also mention MFRW and any volunteer position I have. In my case I would also mention I work with a publisher.

Last paragraph would be the thank you for your time...

This is very basic and if anyone has something they do that works for them please post it. The more we know the better those letters are.

Barb:)

Barbara Donlon Bradley wears many hats. She’s a mother, wife, care-giver, author, and editor. She’s a senior editor for Melange Books, and writes for Phaze and Melange books/Satin Romances with over twenty titles under her belt.

Website: http://www.barbaradonlonbradley.com/

Publisher: http://www.phaze.com/author.php?author=21

Blog: http://barbaradonlonbradley.blogspot.com/

Facebook: https://www.facebook.com/pages/Barbara-Donlon-Bradley/118673448173249

Twitter: https://twitter.com/barbbradley

Pinterest: http://www.pinterest.com/barbaradbradley/

The Importance of a Target Audience for Authors #MFRWauthor #mfrwblog

By now, we’ve all heard of the “long tail” in sales, from music to television shows to books. With the advent of the digital age, no longer are we all resigned to watching “Leave it to Beaver” together. Instead, we can download a mermaid ménage story or a YA fantasy romance, as we choose.

But what that means is that our marketing efforts are also more spread out. From genre-specific blogs to niche groups on Goodreads, from Pinterest boards to Youtube channels, there is a marketing avenue for all of us.  The problem, though, is that we all have limited time and resources. So we have to determine where our specific audience hangs out the most.

Where is my target audience?

Broad audience better?

Many of us write our books and hope that they appeal to a broad audience. But in all likelihood, we do have a targeted audience in mind already. For instance, if we write slightly steamier or erotic romance, we are probably not expecting the inspirational crowd to pick up our book, or vice versa.  And, we all know the feeling of having picked up a book that we thought was something else, only to be disappointed by its contents. (Will we ever go read that author again?)

However, if we have defined our audience, then everything from our cover to our taglines will reflect what the reader wants, and our readers will be happy to have their expectations met!  

So here are some ideas for determining our target audience:

Do a survey, either on Facebook, or better yet, through your newsletter subscriptions. Keep it simple – no more than ten questions – and, along with demographics like age and nationality, ask deeper questions about preferences and themes.  Ask what their favorite social media is, too.  

Your ideal readers:

Think hard about the type of person that you would want to read your books.  If you could dream up a reader, what would he or she look like? Define these:

• Personality
• Attitudes
• Values
• Interests/hobbies
• Lifestyles
• Behavior

Once you have those people in mind, it is easier to determine where they hang out, and then, market accordingly.

Ways to Market:

 Search blogs on your topic of interest (even if they are not romance-related), and ask to guest blog. For instance, my latest novels are set in the Paelolithic. I will be heavily targeting all of the Paleo lifestyle sites, too. (And loving that Paleo hashtag!)

Most people would normally recommend, too, that we buy more targeted ads on Goodreads or Facebook, however I still cannot find convincing data that says that these ads generate great sales. As many have said before me, the most important thing an author can do is 1. Write a great book and 2. Engage with readers on a personal level.

So finding your target audience will allow you to find those readers, and then engage with them where they are.  (Of course, like most things, this is easier said than done…)

What about you? What sort of target audience have you defined – or not – for yourself, and how has that helped your sales? Love to hear any and all comments!

About the Author:

Erin writes sensuous paranormal romances set in exotic locales. Her latest book is a sexy minotaur shifter story set in Crete.  A regular blogger for Marketing for Romance Writers as well as Heroes and Heartbreakers, Erin lives in Atlanta with her two little paranormal beings and one unruly husband.

Erin also now offers editing services, including help with bios and queries, on her website.  She's giving away a critique of a first chapter with a subscription to her newsletter!