Monday, March 7, 2016

A #Romance #RetweetParty with #MFRWAuthor

MFRW graphics photo MFRWThunderclap_zpse01964cf.jpg

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.

This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.


Also in an effort to help people find tweets to share of yours, click the ...(three dots) again and pin your tweet to your profile page. This will give you a count of how many people retweeted your post.


Don't forget

On March 9, click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.


Here's to a great day of retweets,


Tina Gayle

Thursday, March 3, 2016

Do Hybrid Authors Need a Website? Yes. Here's Why @kayelleallen #MFRWauthor

Definition: Hybrid Author -- one who publishes in more than one way, using any combination of traditional, small press, epress, and/or self-publishing.

Header for kayelleallen.com 
There are more reasons authors need a website, but these are the most important, in my opinion. What do I know? As a hybrid author myself, I have marketed my books for over twelve years, and have been a mentor to many. I'm the owner of The Author's Secret, and work with authors every day. Plus, I'm the founder of Marketing for Romance Writers, which has nearly 3k members on Yahoo and over 6k members on Facebook.
  1. When you are self-published, your books are found online, not while a reader is casually walking past a shelf in a bookstore. A casual shopper might see your book on Amazon, or Barnes and Noble, and other sites. But a website gives readers a place to research your books and find out more about you. If a reader likes your book, or wants to know more, where can he or she go to learn about you?
  2. A website with your name as the domain (authorname.com) provides a place without ads that pop up like some of the "free" sites. Readers who see popups and ads spend less time on the site. If they click one of the ads, they are taken away from your site. With your own domain, you can control whether clicking a link opens in a new window, which allows readers to shop, and then come back.
  3. A website is an investment in your business and your future. If writing is a hobby for you, and you are only in it for the fun, save your money and do a free site. If writing is what wakes you up in the morning and puts you to bed (late) at night, then do yourself and your future readership a favor and become serious about promoting yourself with a website.
  4. A website gives you the opportunity to judge how well known you are. Google Analytics is one of the free tools out there to let you interpret website statistics. (it's not as scary as it sounds, trust me) For example, I know that today, 38% of visitors to my website get there by directly typing my name (and adding .com) into the address bar of their browser.
  5. With your own domain, you can have several professional email accounts with your author name. (yourname@yourdomain.com) It's okay to use another email account such as Yahoo, Gmail, Hotmail, etc. as well. You can have your professional email accounts forward there. But you'll need a pro account for contacting publishers, review sites, sending press releases, and for business cards or your website. I use several different email addresses. When I do a live event I can use a new one, and others for anything promoted online or in print. When I get an email, I can tell immediately where the person got the address. This helps me judge effectiveness of an event's reach.
  6. Adding a blog (such as Wordpress) to your own domain means people who read your blog come directly to your site. No one will shut down your blog if it belongs to you and is hosted on your own domain.
  7. A website gives you a place to sell books and to gather contacts for your newsletter. This is vital. A newsletter is a list of people who have expressed an interest in your books. Would you not want to know who they are? Of course you would!
Are there other reasons? Yes. I'd love to hear yours.

What if you can't afford a dedicated domain name?
  1. If you have no money and you are just starting out, scrimp and save and buy that domain. Go without two new books. It will cost you about the same.
  2. Ask on Marketing for Romance Writers  for advice as well. You'll find lots of people ready to help.
  3. If you don't know how to create a site, create one with wordpress. You can get beautiful free themes and do customization on your own by following directions online.
  4. Ask around, and see who built their own sites. See if a friend will help. There is power in networking.
Bottom line, a website is your best bet for creating a place for readers to find out more about you and your books. Make the most of the opportunity. A blog will bring people to your site, so if you've been thinking about creating one, while you're creating your site is a good time to start.
Have something to add to this? Leave a comment below.
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Kayelle Allen is a best selling American author. Her unstoppable heroes and heroines include contemporary every day folk, role-playing immortal gamers, futuristic covert agents, and warriors who purr.
Homeworld and Blog https://kayelleallen.com

Monday, February 8, 2016

A Valentines' #RetweetParty with #MFRWAuthor #Romance

MFRW graphics photo MFRWThunderclap_zpse01964cf.jpg

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.

This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.


Also in an effort to help people find tweets to share of yours, click the ...(three dots) again and pin your tweet to your profile page. This will give you a count of how many people retweeted your post.


Don't forget




On Feb 10, click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.


Here's to a great day of retweets,


Tina Gayle

Wednesday, February 3, 2016

#authortips Create a Great Book Landing Page @kayelleallen #MFRWauthor

At the Mercy of Her Pleasure, scifi romance, sfr, scifi, sweet romance
At the Mercy of Her Pleasure 
Some publishers provide authors with a few free copies of their books to give away, and that's it. Let's not even talk about self-published authors getting marketing help. Those of us who are hybrid authors and do both know it can be a huge burden. We are the publisher as well as the marketing department. Authors ask each other all the time, "How can I tell readers about my book?"

One way is to provide a great page to help readers learn about your book. If you're like me, you want to do it yourself. Who better than me to know my book and what needs to be done to tell people about it? Are you a DIY (do it yourself) author? If so, here are a few steps for creating a great page on your website to let readers find out more about your book.

Professional Cover

The better the book cover image, the greater the chance of a purchase, so make sure your cover is first-impression worthy. Position it at the top left of your book page. Recommended size will vary depending on the website, but either 200x300 or 500x750 (measured in pixels). For online use, 72 dpi (low resolution) is preferred. But if you don't have that option, share a size that fits the page without filling up all the space. It should be on the left side. That's the top "real estate" online. Readers look from left to right, just like when reading a book, so put the most important info there, and any attention grabbing images as well.

Tagline and Blurb

Near your cover image should be an intriguing tagline and blurb. These should give the concept of the story, without revealing the end. If you ask a question, make sure it does not have a Yes or No answer. (Q: Will Mary learn to trust Johnny and find true love? A: Well, yes, it's a romance!) If the answer is obvious, why would anyone buy the book? Ask open ended questions. (Q: How can Mary and Johnny learn to trust, after the depth of their mutual betrayal? A: No way to tell without reading the book to see!)

Genre Info

List the publisher, genre, and for some genres, the heat level of the book. If it's spicy or erotic, don't be afraid to say so. Likewise, if you write sweet romance, let your readers know. You want to find your target audience, and someone looking for "sweet science fiction romance books" is more likely to find your page if you have listed it that way.

Buy Links

This is also referred to as a Call-to-Action link. Place the links within easy sight of the cover itself, near the top of the page. Don't write "On Amazon". There are millions of books on Amazon. Give the exact URL for your book, and make sure people can click it. If your book is on other sites, include all the links you can. Don't make your readers work to find your book. Give them everything they need to decide to buy your book now.

Banners

A banner for the book is a big help on a page like this. Center it if you have room.

Meta Data

Be sure to include a caption for the cover and banners. In addition, add the title of the book and its genre to the alt tag of every image. That's one way search engines find the title. If you have the title listed on the page, mentioned in the body, and in the alt tags, the search engine will give the page more weight when the title is searched for on Google or other sites. It will also give Pinterest something to show if visitors share the image. (Share either of the images on this page to see what I mean.)

At the Mercy of Her Pleasure, scifi romance, sfr, scifi, sweet romance
At the Mercy of Her Pleasure 

Preview

Give your readers a sneak peek of what they will get when they purchase your book. The length is up to you. You can include it within the page, or attach it as a downloadable PDF.

Social Media Sharing

Include major social platforms such as Facebook, Twitter, Google+, Pinterest, and an email forwarding option.

Newsletter Sign up

Build your email list by offering a link to your newsletter on every book page. You can also link to sites like Authorgraph (providing autographs for eBooks) and Author Alarms (which provides a single email when you release a book on Amazon).

Other options

Book trailer video
Reviews for your book
Awards the book has won
Links to your other books 
Your sidebars or other areas should also include social media links so people can follow or friend you online. Readers buy from authors they know and like. Be findable, and be friendly.
To see how I used these options, visit my book page for At the Mercy of Her Pleasure. If you use Wordpress and create your own site, there are many simple widgets to help you create a great page. If you have questions, leave them in the comment section below. I'll do my best to answer them. Likewise, if you have an idea to add, feel free to leave a comment.
---
By Kayelle Allen, best selling author and founder of Marketing for Romance Writers. She is the owner of The Author's Secret, a support company for authors of all types.

Monday, January 11, 2016

New Year Come Do the #RetweetParty with #MFRWauthor

MFRW graphics photo MFRWThunderclap_zpse01964cf.jpg

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.

This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.


Also in an effort to help people find tweets to share of yours, click the ...(three dots) again and pin your tweet to your profile page. This will give you a count of how many people retweeted your post.


Don't forget




On Jan 13, click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.


Here's to a great day of retweets,


Tina Gayle

Sunday, January 10, 2016

Don't Forget the Dog #MFRWAuthor

It's well known that dogs add to the character of our stories. Movie makers learned long ago that viewers would accept many levels of violence, as long as the dog survived. The same applies, obviously, to books. Dogs can add, or be a main part, of the story line. Even if we don't set the book in a dog environment (grooming shop, animal shelter, dog show), adding a dog or two can help grab interest. Where our characters acquire their dog, what sort of dog they have...all these things serve to enrich our stories and add depth to our characters. It just takes a bit of thought and research.
If you are going to add a dog, please don't do so as a prop for one or two scenes, unless for some reason the dog is specifically that: a prop for the character to use to get someone's attention. Which does speak to the kind of person your character is, doesn't it? Also think about your character's personality. Are they strong willed, or wimpy? Do they cave in when yelled at or do they stand up for their rights? Using their interaction with their dog, or their choice of dog, gives you a great opportunity for subtext.
She looks pretty here, but she's going to need to come in soon, get her feet warmed up and a snuggle.
Those dogs with long flowing coats you see in commercials? They require grooming. A LOT of grooming, pretty much every day. The extreme length of coat is generally only seen for commercials or dog shows. Otherwise their hair is kept confined and out of dirt or branches. You need to remember that if your character takes their dog on a tramp through the woods.
Dogs need regular exercise. Both the going to the bathroom sort (and don't forget the pick up bags unless you are showing a negative aspect to your character) and the moving around with energy sort of exercise.Big dogs can live in a small apartment in the city but it's not easy, and it takes a lot of effort. Leaving a dog confined for too long can be cruel, especially if they have are fastidious, most especially if you don't want the house to smell when your characters come home for an evening of people interaction. Nothing turns off a non-doggy person so much as doggy smells.
An untrained dog is not fun to run or bike with; you might add a line or two about how easy or difficult it was to bring them to a safe level of cooperation. If the dog was a rescue, did they come with trust issues, or maybe they were already trained and had been turned in due to circumstances beyond their former owner's control?
If you want to add personality to your characters, you might think about incongruous choices for your character's dog. A large, tough, man with a small dog is good for a giggle or two but it's not necessarily out of character. Dainty women with guard dogs they can't control don't appeal to me, but that dog, well trained, maybe left with her by someone who had to go away (maybe a brother who was deployed?) I'll go along with that story line, no problem. Hmmm, just a second, I want to jot that idea down.

Just, please, remember the dog. They are not props. They need to eat, drink, eliminate, and interact. Because of this, I've only added a dog in Teach Me To Forget, since it helped give depth to Bethany's character, showing how the Irish Setter, Baron, had become such an integral part of her life, a friend instead of the guard dogs her husband had used to intimidate her. Jonathan becomes impatient with her for thinking of Baron before she thinks of herself, because in the beginning of the story Jonathan is a bit of a jerk. He changes, of course, learning to put Bethany's needs, and her dog's, before his. Doesn't love do that to all of us?

Monica Stoner w/a Mona Karel
Website/Blog 
Mona's Amazon Page
Twitter

Lucky me, when I did meet the man I knew I'd spend the rest of my life with, he was also involved in dogs, my same breed in fact. When we retired to the high plains of New Mexico, we looked for a place with enough space for the dogs, and for our own souls. It ended up a perfect choice for both of us. Writing stories about people lucky enough to find that perfect partner in spite of whatever else might be happening in their lives. So far, I have not added Salukis to any books since they are way too time consuming!
I am privileged to be able to help MFRW as a Moderator (yeah, I'm the one who asks you to please trim)
I am happy to answer dog related questions, or guide you to the where you can best find that information.

Sunday, January 3, 2016

Unique Characters in Writing @kayelleallen #MFRWauthor #amediting

~ MFRW ~
Marketing for Romance Writers was created for a group of romance writers, but quickly gained members in every sort of genre. As writers, one thing we all have in common is the need to create strong characters. To that end, here is a questionnaire you can use to get to know the people in your story. There's a downloadable version at the end.

Questions for the Character to Answer

How do you dress?
If we could only hear your voice (but not see you) what characteristic would identify you?
Please tell us about your education.
Are you book-smart, self-taught, widely-experienced?
Do you get by, live comfortably, live extravagantly?
What is your viewpoint on wealth?
On what special skills do you rely?
Are any of your skills a source of pride or embarrassment, and if so, which ones and why?
What kinds of things do you always carry (in pockets or purse)?
What is your family like?
Are you close to family?
Do you have children?
Are you involved in your community?
How well do you know your neighbors?
Do you see morality as black-and-white, or with shades of gray?
How do others perceive you based upon looks, and is this assumption accurate?
Do you care about what others assume about you?
If someone from your past showed up, who would you most want it to be, and why?
If someone from your past showed up, who would you most NOT want it to be, and why?
Can you keep a secret? Why or why not?
What secrets do you know about people around you that you do NOT share?
What inner doubt causes you the most difficulty?
What past event causes you the most fear?
What is your biggest need?
What are your biggest hopes and dreams?
What would help you face hardship and meet any challenge?
If you could make any one thing happen, what would it be?
What is your biggest personal flaw?
When there is a setback, what doubt or flaw surfaces?
How do you handle challenges?
What is your breaking point?
How do you express disappointment?
How emotionally expressive are you to others?
When (if) you lie or are upset, what gives you away?
Who in your life has the power to hurt you the most and why?
What would you like to tell your writer?
What would you like people who hear your story to know?

Questions for the Writer to Answer

(Change gender to fit the character)
Your character is at a party. Considering his story, describe the party.
How does the character feel about being this particular party, and what body language is he displaying that gives it away?
Is he more likely to mingle or remain aloof?
If he drinks, what is his drink of choice at this party?
How much drink is his usual?
The character figures out where the hiding places are and then goes there. Is it to hide, to avoid someone, or to go drag a friend back to the party?
Is he likely to latch onto a friend and stay with him/her and ignore others, or is he the friend that others latch onto?
If someone picked a fight at this party, how is the character going to handle it?
Is the character the one most likely to get tossed out of the party, or the one who does the tossing?
Will he know when to leave, or stay late and make a nuisance of himself?
---
This is not an exhaustive list of questions, but it should give you some insight into creating a unique and memorable character. Download this article in RTF.
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A Romance for Christmas by Kayelle Allen
A Romance for Christmas
by Kayelle Allen 
A sweet feel-good holiday romance. It's Christmas Eve, and the end of a year in which everything Dara loves was lost. Everything but her little girl and a fierce determination to survive. When a cop brings Christmas to her door, he brings another gift she never expected to get. http://amzn.to/1wpW8qE
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Visit my Romance Lives Forever blog to find these questions, among many others, on the various downloadable questionnaires for guests to answer.
Kayelle Allen is a bestselling author. Her unstoppable heroes and heroines include contemporary every day folk, role-playing immortal gamers, futuristic covert agents, and warriors who purr.
Homeworld https://kayelleallen.com
Twitter https://twitter.com/kayelleallen
Facebook https://facebook.com/kayelleallen.author
Pinterest https://pinterest.com/kayelleallen/

G+ https://plus.google.com/+KayelleAllen/

Tuesday, December 8, 2015

Retweet Day for #MFRWauthor #Romance

MFRW graphics photo MFRWThunderclap_zpse01964cf.jpg

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.


This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.


On Dec. 9 click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.


Here's to a great day of retweets,


Tina Gayle

Thursday, December 3, 2015

How to Use SEO for Authors @kayelleallen #MFRWauthor #writingtips

SEO
#MFRWauthor 
Let's begin with a brief explanation of terms, so everyone understands what we're talking about.
SEO: Search Engine Optimization - the process by which we gear our websites to be searchable by search engines such as Google, Bing, Yahoo, and others.
Keyword: a significant word used in indexing or cataloging, or in labeling other text. For example, some genre keywords are romance, historical, fantasy, scifi, highlander, etc.
Label: These are similar to keywords, but are brief descriptions given for purposes of identification.
Hashtag: a word embedded in a searchable text on sites such as Twitter, Facebook, and other social media. These words (or tags) are preceded by the symbol # which is also called a hashmark, hence the term, "hashtag".

How do I use SEO?

How do you make your website findable by a search engine? First, you need to give it content that can be searched. If you are a photography site, your content is photographs and words about the photos. If you are an author, information about your books is your content. It might also be info about you, your genre, and any other material that pertains to books, writing, the genre you write, and so on. To optimize the searchability (SEO) you want to have a strong combination of terms (keywords, labels, and even hashtags). More on that in a moment.

Putting SEO together

Do you have the right material to be found? Here are some basic rules I follow to make sure.
1. Decide on a theme for the post (an article on using SEO for example).
2. Have at least 300 words about SEO in the post.
3. Pick a main word (not to belabor a point, but SEO would work) that will be your keyword.
4. Use the word SEO in the title.
5. Use the word SEO in the labels for the post.
6. Use the word SEO multiple times in the content. (see the pattern?)
7. Have a photo for the post and put SEO in the alt tag.
8. Use a short URL with the keyword in it. Yes, it can be edited. The one for this post just says how-to-use-SEO.

If you use Wordpress, get the Yoast SEO for Wordpress plugin. It will teach you these very things. If you do them, your article is going to be much more findable by search engines. Use the checklist, and write good content that contains information people want to find. It's that simple.

Kayelle Allen is the founder of Marketing for Romance Writers, and a best-selling author. Her unstoppable heroes and heroines include contemporary every day folk, role-playing immortal gamers, futuristic covert agents, and warriors who purr.


Thursday, November 26, 2015

Beyond Aesthetic Attraction: The Romantic Relationship Is More Than Skin-Deep #MFRWauthor #WriteTip #Writers #Authors


We all appreciate beauty. How can we not, when it's all around us? From babyhood, we are attracted to pretty things, and as adults this partiality continues. As romance authors, we try to bring beauty to our readers. Who doesn't admire the stunning heroine? Or fall in love with the smoking-hot hero?

But is this what romance really is about? A simple equation with few variables easily solved? Stunning Heroine + Smoking-hot Hero + Major Hots For Each Other = Happy-Ever-After? If you're thinking: sure, why not? Keep reading.


Lust is not romance   


Let me ask you this...are you in a relationship? What made you fall in love with the person you're with? Was it his amazing eyes and fabulous hair? Her tinkling laugh, and impressive waist-to-hip ratio? I'm willing to guess that you fell in love with your beloved's core qualities. Don't get me wrong, attraction is a huge part of the falling-for-you stage of any relationship, but it isn't what makes us commit to a lifetime with this one person above all others. The same should be true for our hero and heroine. Have you ever read a story/book and wondered what on earth the H/h saw in the other person? I have! We might fall instantly in lust with the way someone looks, but getting to know that person dictates how we will feel about them long-term. The same ought to be said for our H/h. 


We might fall in lust with looks, but we fall in love with personalities 


If your hero is horrible to your heroine on almost every page the reader will wonder what on earth the heroine sees in him, and what sort of glutton for punishment she is.

I remember years ago when I was trying to crack a particular category romance line, I would read almost every book in that line each month and more often than not hate the heroes. They tended to be coldhearted toward the heroines--except when they wanted to cart them off the bed!--and I so desperately wanted to read about wonderful, caring heroes who showed the heroine love and affection while still having big enough internal conflicts to keep them apart. So I wrote these type of heroes, hoping to change the romance world with my wonderful, fun heroes. Needless to say, these guys never managed to get me picked up by the publisher. I still write this type of hero because this is the type of man I love. If I can't fall in love with my male lead, how can I expect my readers to love him?


So what makes people fall in love?           


We've already establish that it's beyond aesthetics. It's more than skin deep. It's the many layers that make up a person's character--their very essence. It's their hopes and dreams, virtues, interests and skills, ambition. It's the connection between the two central characters--yes, most definitely physical attraction should play a fundamental part, but also a meeting of their minds--mutual admiration (even while they butt heads), compassion, affection. Not only do you want your reader to see why these two people would fall in love, you want the reader to believe beyond a shadow of a doubt that your H/h's HEA will last forever, and not until the first hiccup that comes along after the reader has closed the book.  

A few years ago, my husband and I were on our way out for the day when we came to a set of traffic lights that were on red. We were six cars behind the first car. The lights changed to green and the first car didn't move. Being British, we waited politely until the light turned back to red and no one had moved. With some neck-stretching, and head bobbing and ducking, we managed to see that the driver of the first car was a woman and she had her friend with her. I know some men who would have started griping about women drivers, but not my hubby. He said he was going to check to make sure the women were okay and, as he got out of the car, I hopped into the driver's seat. 

I can't tell you how big my heart swelled in my chest as I watched my beloved walk past four other male drivers in front of us on his way to the first car in the queue containing the two women. My hero-hubby spoke to the woman driver, then as the light changed back to green he moved to the back of the woman's car and pushed her around the corner, and off the road. Would you believe me if I told you that none of the other men in that queue even attempted to help those women, or even helped my hubby to push the car??? 

At that moment, as I watched my beloved rescue the female driver, I fell deeper in love with him. Until that instant, I didn't think it was possible for me to love him any more than I already did.

Once back in our car, hubby told me the woman had flooded the engine and was so upset it brought her to tears. She kept thanking him for his kindness and help, and I suspect she probably fell a little in love with him, too.

It's these sort of actions that make our central characters fall for each other and creates the magnetic pull of deep attraction. And it's what makes our readers believe the love story we tell them.      

Give your characters scenes which show them in action doing the things that compel them to fall in love with each other. At the heart of your romance story is the relationship, and this relationship is a collection of layers that run far beneath the surface appreciation of beauty.


Until next time, write with clarity and style!

Monique x 


Author/Screenwriter Monique DeVere currently resides in the UK with her amazing hero husband, four beautiful grown-up children, and three incredible granddaughters. 

Monique writes Romantic Comedy stories some call Smexy—Smart & Sexy—and others call fluff. Monique makes no apologies for writing fun, emotional feel-good romance! She also writes Christian Suspense with a more serious edge. 

Monique loves to hear from her readers. You can contact her by visiting her HERE to learn more about her and check out her other books.

Tuesday, November 10, 2015

Retweet Party for #MFRWauthor - Join the Fun

MFRW graphics photo MFRWThunderclap_zpse01964cf.jpg

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.

This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.


On Nov. 11, click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.


Here's to a great day of retweets,


Tina Gayle

Tuesday, November 3, 2015

Why #Authors Use Hashtags in Blog Titles #MFRWauthor @kayelleallen #bookmarketing

A Romance for Christmas 
Have you noticed on social media that many authors use words with the # symbol in them? Wondered why? Here's the reason.

What Are Hashtags

Hashtags are words which denote topics of interest. By placing the symbol # in front of a word, it becomes a tiny search program on Twitter (or other sites using the system).
Hashtags are important because many people on Twitter only use hashtags. They logon, bring up their saved hashtags, and follow, like, and respond on those. I follow #Thranduil #Hobbit #Loki #TheFlash #Arrow #AgentsofSHIELD #RLFblog #MFRWauthor -- and don't see much else. I just added #StarWars though. I'll be all over that. So if you tweet something with no hashtag, I'm unlikely to see it.
Are hashtags necessary in a blog title? No. However, when people share your title on Twitter or Facebook, the hashtag will become part of the message.
If the blog is linked to Triberr, it can be vital. Most of the posts going out do not have them, and it means they are going to be seen by a limited number of people. Namely, only those who use Twitter by actually reading posts of certain people, or if they happen to catch your post as it zooms by in the feed. By the time 20 tweets load, another 60 are waiting. When you refresh, the feed can jump right past them. I don't bother with the feed. I might glimpse it now and then, but I spend serious time on the hashtags. They are what interest me. I can save hashtags in my search menu and bring them up at will.
On Tuesday nights, I watch Flash, Agents of SHIELD, Limitless. It's three hours of glorious fun for a geek like me. On Mondays I watch Supergirl. Wednesday s I see Arrow, and Thursday it's Big Bang Theory. During those shows, I'm on Twitter, RTing and liking tweets with the hashtags of my fave shows. I've gained followers that way, but I do it because I love the shows and enjoy the interaction during the program. Commercials are when everyone posts, so it's a flurry of fun.
There's no way to keep up with all that unless you use hashtags. Give it serious thought.

Mentioning Guests

Do you host guest authors on your blog? If so, why not use their twitter name instead of or in addition to their name? When your post is shared on Twitter, they will get mentions and that will expand their reach. I do that on Romance Lives Forever blog, and it gets guests about 50-75 mentions per visit for each person. That's a huge reach. I also do it on my own blog, using hashtags that target my reading audience. For me, that's often #scifi.

If you have tips for making your titles work well, please share it in the comments.
---
Kayelle Allen is a bestselling, award-winning author. Her unstoppable heroes and heroines include contemporary every day folk, role-playing immortal gamers, futuristic covert agents, and warriors who purr.

Wednesday, October 28, 2015

Writing Through Adversity @barbbradley #MFRWauthor #amwriting

We all have rough days - I know I have had my share this year and I hope I'll give a little inspiration as I vent over what I have been through. We all handle adversity differently. I like to escape, by sleeping, writing, and working. Whatever helps me forget what is going on for a little while.

So lets look at what's been happening in my life. Back in March I was told that my mother-in-law probably won't make it a year, She's 88 and has COPD, congestive heart failure, AFIB, and pulmonary hypertension. I've been her caregiver for the last few years and have learned more about these diseases than I want to know. The doctors recommended that we get her in the Bridge to Hospice program so as she deteriorates we have something in place.

Dealing with this put a weight on my shoulders I didn't need, but I took it in stride and continued to write every night.

When I called the company in my area to set this up they told me that home hospice would keep her care at home. No more trips to the emergency, no more doctor calls. I said great because I know she doesn't want to go in a hospital.

So the nurse came to the house to start the enrollment, The rules for home hospice are quite strict. She must be home bound although she could go out every once in a while. Well she wanted to go to the YMCA one time because they were having a luncheon, but she didn't say it to the nurse that way. My MIL said she was going to the Y. She also has restless leg syndrome and it chose the moment when we were enrolling her into the program to get up and walk around the room. The nurse felt if she was going to the Y and that mobile she wasn't ready for home hospice.

Not what I needed, but I squared my shoulders and kept writing.

Now along with all the other things my MIL has Macular (sp) degeneration so her vision is failing. There were several more trips to the ER but I think when her eye doctor declared her legally blind she finally realized we needed the help home hospice can give us.

A little less stress and more writing.


In the middle of August my dad had back surgery and had a disk replaced. Well at the beginning of October I got a text from my step-mom that the disk collapsed and he was back in the hospital. The disk was contaminated when it went in him and he got this weird infection from it so they put him on antibiotics and said he'd be there for six weeks before they could replace the disk. He lives about eight hours from me so I was worried and stressed but still wrote.

My mom, who lives near me, had knee surgery on Oct 8th. I learned she was getting a little confused and it worried me. More stress. She went into a rehab center for her rehabilitation and I try to visit her every day. Trying to balance the two mom's can take some juggling, but still found the time to write every day.

Now that's a lot isn't it? But I've kept writing. It gives me relief from all of this. But I'm not done.

My MIL's hearing is gone. I had to have her tested and they show a strong hearing loss, A hearing aid does help her, but with her oxygen tube, and her glasses, there is no place for the hearing aid. When we borrowed it from the office to see how she would do with it, within the day she it had popped out of her ear too many times or I would find it dangling next to her ear like a weird hairpiece. We're going to try something else.

The day after this I went down to see my dad in the hospital. We had a great visit, but the poor thing is allergic to the antibiotics. Broke out in hives just before I arrived. Oh and he lost his cell  phone and his upper teeth, but that's a story for one of my books. On my way home my car broke down. At the time I write this it is about four hours away being worked on. I still have to go back after it.

It started losing power halfway between where my father lives in SC and my where my sister lives in NC. I was able to find a place and found out my battery was bad so I replaced it and was on my way, except that wasn't the problem. I passed the exit I normally take to see my sister and my car died again. I was able to get it to her mechanic and he said it was my alternator. I had to stay with my sister for the night (and I did some writing) then the next day after I got my car I got on the road once again. About an hour and a half down the road my car started loosing power again. I had no clue where to go or how to get the car to a repair shop but I put on my big girl panties and got it done.The hubby and I are planning a trip to go after it once it's fixed...again.

Now, I didn't write this to make you feel sorry for me. I wrote this to show you can't let the crapstorm that life serves you from time to time stop you from doing something you love. I love writing and I'm not going to stop, no matter what.

Barb:)

Timeless Desire - Book 9 of the Vespian Way Due out at the beginning of Nov.

Monday, October 12, 2015

Are You Ready for a Retweet Party?

MFRW graphics photo MFRWThunderclap_zpse01964cf.jpg

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.


This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.


On Oct. 14, click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.


Here's to a great day of retweets,


Tina Gayle

Saturday, October 3, 2015

Should Authors Blog? Why? @kayelleallen #writingtips #MFRWorg

Button for Kayelle Allen's blog 
Recently on the Marketing for Romance Writers (MFRW) Yahoo Group, someone asked "What am I missing?" The topic was about blogging. She wanted to know what was in it for her as a writer. Wasn't it a better use of her time to be writing books? If blogging didn't do any good, why should she spend time doing it? It's a fair question, and one many authors have had.

As a writer who's been published for eleven years (with fifteen books including two anthologies and one boxed set), I've had a bit of experience in the area. I'm also the founder of MFRW. People share their stories with me. Here's my take on blogging.

A blog is a way of having fresh content on your website every day. How often can you release a new book? Probably not often enough to get people to come back to your website on a regular basis. Blogging brings people, and can generate followers for your blog, and for your social media.

Ask yourself -- so what? 

Why does that matter? Because those people who come back are people who have heard of you. When people buy books, they buy books that interest them, and they buy books by authors they know. They've learned that the author will give them a good read. Name recognition in this business is a major key to success.

When readers see your name, if they've been to your blog and/or followed you on social media, there is name recognition. That's crucial, epecially when thousands of books are released every day. If you have a choice between buying a book by someone you've never heard of, and someone you know, which will you pick?

As much as we'd all like to say that we write for the joy of writing and because it's in us and we just have to write, the truth is, we'd like to make some money doing it. We'd like to have a best seller.

Blogging is part of the overall marketing strategy a writer needs. Do you have to write in-depth articles every day? Certainly not. You can have guests, post videos about cats, have a puzzle spot, do a post with pictures of your vacation, anything you want. It doesn't have to be every day. But you need fresh content to keep readers coming back. Experiment with it. Is it three times a week? Once a week? Twice a month? Be consistent, and talk about things you love. Do what works for you.

The other -- and to me, this is the number one reason for blogging -- is to get people to sign up for your newsletter. If you don't have one, start it now. I use Mailchimp. There are other programs. Find what works for you, and use it at least once a month. Why? I'm glad you asked.

If you are consistently sending readers to Amazon, or Barnes and Noble, or ARe, or any book seller, that's great. It's nice when they buy. But wouldn't it be great if you knew who those people were? Wouldn't it be awesome if when your next book comes out you could send them a direct email and let them know personally? They already bought your other book. Why wouldn't they want your next one? Of course they would. But if you only send readers to the book sellers, you will never know who those readers are. So create a sign up sheet via MailChimp (or another site) and invite people to give you their email address. You won't get a ton of sign ups, but you will get some. It takes time, but build up your list. Have a contest now and then. You don't have to spend a ton of money on this. But get started now.
Create a simple graphic 

Create a Graphic

An easy way to get people to sign up is to write a short story based on characters in a current book, and offer that as a giveaway for signing up. They sign up, and MailChimp sends the confirmation, with a link to your book's download site. Easy peasy. Create a graphic that invites people to sign up for your newsletter, and place it on your blog and website. Link it to your sign up page. Want to see one in action? Try mine.

All you need to get people to come to your site on a regular basis is a reason for them to be there. That is where blogging comes in.

Remember, the number one reason to have a website is to sell books. You do that by having fresh content, a way for people to sign up for your newsletter, and information on the site about those books. It's simply another way to connect with readers.

Yes, it takes time and organization to set up. Once you get over the fact that you will have to work at being an author, just like any other job, you'll do well. It wasn't easy to write the book. It wasn't easy to publish it. Blogging is just one more step in the process of making people aware of you, your talent, and your stories.

But hey, you got this far, didn't you? You got this.
---
Kayelle Allen is a best selling author, and the Founder, Marketing for Romance Writers.
Website http://kayelleallen.com/ Twitter http://twitter.com/kayelleallen

Monday, September 28, 2015

Triberr: to Share or Not to Share #Triberr

I’m taking a break from my editing/writing blog as I try to figure out what everyone would be interested in.

I do love triberr. I’ll be honest, I wasn’t sure about it in the beginning, but I have seen my blog hits grow as well as my followers.

Like others I was afraid it would take too much time. I wondered if it would be worth it and to be honest I’m still learning about the program.

Each time I go to my tribes – I don’t use the main stream but the drop down box on that stream page and bring up each tribe. It registers with the tribe itself and shows other people on that tribe that I’m sharing and hopefully they will share mine. I know some authors only go to triberr when they have released a blog and that works for them. I try to go to triberr at least three times a week. On a good week I go there every day.

So how do I make the choice of who to share and who not to share?

It depends on how much time I have that day. I have a tendency to do it late at night, just before I got to bed. When I go to the stream I first look for those who have released my blog. I look for the infinity symbol. I have my stream set up to show these people first so I can be sure to release theirs. Sometimes that’s all the time I have.

When I have more time I’ll hover over the image of each tribe mate so I can see if they have released something of mine. Sometimes people will release your blog but it doesn’t put the infinity symbol on their post because it might not have been one of your latest blogs.


Once a week I try to release one of every person who posted on all the tribes I’m on. My goal is to get them to share my blogs like I am sharing theirs.  I have been very happy with the way this has work for me. Will it work for you? The only thing I can suggest is to try it then tweak it until you find a way to make it work for you. 

Monday, September 21, 2015

A Day in the Writing Life of #MFRWauthor @Jill_Blake_

I'm a type-A personality. I make lists and plan things out to the very last detail. When all else is chaos, my systematic approach to writing is often the only thing that keeps me sane. (Not to mention it’s cheaper than therapy.)

I start with a character or premise that strikes my fancy. Around this, I build a world, populating it with composite portraits of friends and neighbors, family and coworkers. I fill in my characters’ histories, make family trees, create life plans. Often I do a lot of background reading on whatever topic or environment is relevant to my story.

Then comes plotting. True to form, I keep timelines of important events in my characters’ lives, and use an actual calendar to keep track of their activities in the ongoing present.

Then I go back and write. Each session begins by re-reading the last scene or chapter, making a few edits if needed, and then mapping out a bare-bones outline of the next chapter, fleshing it out, and finally jotting some notes for the following writing session. This continues—two to three sessions a week, each several hours long—for four to six months. That’s how long the process takes me from start to finish for each book. The editing, beta-reading, cover design, formatting, and marketing all come later, often overlapping with the planning stages for my next book.

Sometimes I look around at fellow writers who are incredibly fast and prolific, and wonder how they do it. Some are pantsers. Some are able to multi-task, or write despite distractions. 

Alas, that is not me. I need complete quiet and freedom from interruptions in order to write. That’s hard to come by in a house with husband and three small kids. Not to mention the time constraints imposed by my day job. Did I mention I’m a physician? I average fifty hours a week seeing patients, and also take (thankfully infrequent) call.

So, slow and steady it is. At least for now.

Contributed by Jill Blake
Jill Blake loves chocolate, leisurely walks where she doesn’t break a sweat, and books with a guaranteed happy ending. A native of Philadelphia, Jill now lives in southern California with her husband and three children. During the day, she works as a physician in a busy medical practice. At night, she pens steamy romances.

blog: http://jillblake.blogspot.com/
FB: https://www.facebook.com/jill.blake.3386
twitter: https://twitter.com/Jill_Blake_
Amazon: http://www.amazon.com/-/e/B00B1ZIHKS
Goodreads: https://www.goodreads.com/author/show/6899971.Jill_Blake

Beyond the Ivory Tower... coming in November 2015

PRE-ORDER LINK
If there’s one thing math professor Anna Larazev believes in, it’s the value of higher education. So when her younger sister announces she’s dropping out of college, Anna places the blame squarely on the man who inspired her sister’s rebellion.

Venture capitalist Ethan Talbot claims the US academic system is broken. His solution? Pay top students to “opt out” and pursue their entrepreneurial dreams without wasting time and money on a university degree.

In a passionate battle for the hearts and minds of a new generation, Anna will do whatever it takes to prove Ethan wrong. But when his demands take a more personal turn, will she sacrifice her principles to come out on top?

EXCERPT
Ethan ignored the first few emails. Likewise the faxed letter, the phone message slips, and the envelope delivered by registered mail.
Ever since his usual assistant, Margaret, went on medical leave, he’d been saddled with a series of temps who had neither the wits nor the will to guard his inner sanctum. What he really needed was someone who not only knew how to organize his schedule and take dictation, but could also screen out and deflect all the noise of the outside world. There were simply too many people asking for money, or looking for a job, or hoping for an interview or sound bite, or just eager for the opportunity to rub elbows with the man of the moment.
Frankly, he was tired of it. But until Margaret returned from getting her hip replaced, he was unlikely to catch a break.
Maybe, after this weekend’s summit, he’d take some time off. Fly down to Belize and do some diving. Or visit his parents in upstate New York. He hadn’t seen them since Christmas. And even then he’d spent most of his time taking meetings by Skype and reviewing business plan executive summaries, financial projections, and capitalization tables.
Sighing, he turned away from his contemplation of San Francisco’s skyline. He needed to make one more pass through his PowerPoint presentation for tomorrow’s keynote address.
He was nearly halfway through the slides when the door burst open and he found himself facing an interruption he couldn’t ignore.
She was five foot five--but that was the only average thing about her. She swept into the room with rapid, angry strides, dark brows drawn together over almond shaped eyes, nostrils flaring. Her hair was caught in a casual twist from which glossy black strands escaped to tumble past high cheekbones and bare neck. A V-cut T-shirt that stopped just short of displaying any cleavage was tucked into a pair of close-fitting jeans.
Ethan’s latest assistant—Tina? Trisha? something with a T—scurried in after her. “Dr. Larazev—”
The woman shook off the restraining hand and continued to advance.
“Ma’am, please.” The assistant cast Ethan a nervous glance. “I’m sure we can schedule you in for an appointment. If you’ll just come with me…”

Tuesday, September 15, 2015

Why #MFRWauthors Write Romance... @ColleenSMyers #amwriting

Have you ever read a Romance novel and then been disappointed in the ending?
That is why I decided to write. I remember reading a book that I shall not name. I loved the characters, the plot, everything and then end just totally sucked. At least to me it did. And i decided then and there that I wanted to write my own.  I had written for years for pleasure but at that moment, it became my calling.

I think that no matter what you write, there is a little bit of the writer in every aspect. Knowingly or not, we tend to include real life quirks of ourselves and those around us in our writing.  I try to hide this from my family with varying degrees of success.

I write Fantasy and Romance in contemporary settings. I think everything needs a bit more love and whimsy in their lives.

I write what I like.

My first book comes out November 2nd and I can't wait.  I honestly don't know where the idea came from but before I started writing the first book, I had all three plotted out and the 'ending' ready. I created the lore of my world first and went from there...

Coming Soon...
Must Remember
Erotic New Adult Romance
Champagne Book Group

Nineteen-year-old Elizabeth ‘Beta’ Camden is a survivor.

When the E'mani—those pale alien freaks—destroy Earth with a plague of madness and scoop up the remains, Beta is one of the ‘lucky’ ones. For years, she endures their tortures, experiments and games. Then one day, she manages to escape their ship with her life, and no memory of her time with them.

Stranded on their world, Beta wanders the mountains, looking for a way home. She stumbles onto the Fost—the E'mani’s ancient enemy.  Their war with the E'mani is old and rooted in magic that the Fost once had and the E'mani crave. Magic Beta soon discovers she’s developing along with strange tattoos and disturbing glimpses of her past. The Fost take her in and train her in their ways. As she spends more time with them, she falls in love with their culture and with Marin—he of the hot hands and slit eyes.

But the E'mani took her for a reason and they want her back—dead or alive. If Beta doesn’t remember that reason soon, they’re all going to die.

ABOUT Colleen S. Myers
Colleen plays many roles. Not only is she a veteran, a mother, and a practicing physician, but she is a writer of science fiction and contemporary romances. Colleen’s dreams include surviving her son’s teenage years, exploring every continent on this planet, except Antartica, cause that’s way too cold, and winning the Nobel peace prize. Dream BIG! Currently she is getting ready to publish her first novel, MUST REMEMBER in November of this year (cover reveal soon.)  Until then look for her at Three Rivers Romance Writers, at FacebookPinterest, and on twitter at @ColleenSMyers.

Monday, September 7, 2015

Sept. Retweet Day at Marketing for Romance Writers #MFRWauthor


For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Once the tweet has been posted. Click on the ... (three dots) in the right hand corner.

This will give you the option to (copy link to tweet). Copy this link and put it in the comment section of this post.


On Sept 9, click on each link and share everyone's post on twitter. Also, make sure to have #MFRWauthor in the tweet.


Here's to a great day of retweets,


Tina Gayle


Tina Gayle writes stories with strong women fiction elements. Visit her website and read the 1st chapter of any of her books. www.tinagayle.net