Advice for Authors Doing Blog Tours by @KayelleAllen #MFRWauthor #Author

I host over 350 authors a year on Romance Lives Forever, and I have hosted many blog tours. I currently have about 2k viewers a day on RLF, and to get them, I use good content, good formatting, and consistent posting. I also amplify my blog's reach with Triberr (more about that in an upcoming post).

Purpose of Blog Tours

Blog tours are primarily used to get your book in front of readers. When you launch a new title, it's an efficient way to show off the cover and the blurb and tease readers into pre-ordering or buying.

Blog tours should allow readers to see how original you are as a writer. Having different subjects for each post can help. If you have 10-12 posts, each with an identical title, it's a bit boring. Change it up by using new titles on each site.

Use solid hashtags in the title. Yes, in the title. Why? Hashtags are search programs. When you click one on social media, it shows you other tweets or posts that used the same topic. When people share your post on social media, that title becomes a tweet or a Facebook title. If it has a hashtag, your chances of being seen shoot up exponentially. Even more if your Twitter name is in the title. Search Twitter for the hashtag #RLFblog to see this in action. To know if a hashtag is worth using, search it on Twitter or for faster results, try a site like RiteTag.

However, do not use your Twitter name as a hashtag (#yourname). If you're the one sending the tweet, your name is right there in the sent info. If you're a guest somewhere, give them your Twitter name to use as a mention (@yourname). Readers on social media can click the @name and easily follow you. The hashtag is going to take them to a search program. Use your name to get followers and pull them to your homepage, not to send people on a search.

A bonus of the @name versus a hashtag is that Twitter will pull those mentions into your notifications page. They will not show you who used the hashtag. You're on your own finding those.

I've seen something lately that I hope dies a quick death. People are writing "Book Promo" or "Book Blitz" somewhere in the title. This is a big red flag that screams "Advertisement" or "Commercial". Readers don't want to be bludgeoned with ads and commercials. Please don't do this, especially on blog tours where you will be producing multiple posts. Please put those old fashioned words away and let them die in peace. They will kill your sales. I do not permit this type of wording on RLF.

 

When you use blog tours properly by setting out new posts, good hashtags, and snappy titles that draw attention, you are well on your way to a successful book launch.

New from Kayelle Allen

Bringer of Chaos: Forged in Fire

When the immortal Pietas is marooned on a barren world with no food and few survival tools, he knows it could be worse. He could be alone. But that's the problem. He's not.
Half a million of his people sleep in cryostasis, trapped in their pods and it's up to Pietas to rescue them. Before he can save his people, he must take back command from a ruthless enemy he's fought for centuries. His brutal, merciless father. Immortals may heal, but a wound of the heart lasts forever... 

Amazon and in print. Free on Kindle Unlimited
http://amzn.to/2ABIcCI

Kayelle Allen is the founder of Marketing for Romance Writers. She writes Sci Fi with misbehaving robots, mythic heroes, role playing immortal gamers, and warriors who purr. She's a US Navy veteran and has been married so long she's tenured.

https://kayelleallen.com  / https://rlfblog.com 

RT Day Join the #MFRWauthor Retweet Day #MFRWorg #Romance and Follow @MFRW_Org

It's Retweet Day for MFRW on Twitter. All Marketing for Romance Writers are invited to set up tweets for their books.

Go into Twitter and create a tweet. Make sure to use #MFRWauthor or #MFRWorg You can now share up to 280 characters per tweet -- twice as many as before.

Once the tweet has been posted, click anywhere in the white background of the tweet. This will open it and allow you to highlight and copy the URL.

Now, navigate back to here and paste the URL in the comment section of this post.

Remember to visit the blog on Second Monday of the month. You can post your tweet until Wednesday of the same week.

Retweet Day is on the second Wednesday of each month. Retweet everyone on the list.

To help people find your tweet, click the the white background and then the down arrow (found on the right side). Choose "Pin to Your Profile Page." This will keep it at the top of your Twitter feed so more people can find it.

Retweet Day Rules

1. Have #MFRWauthor or #MFRWorg in the tweet. (This retweet day is to promote each other and our group.)

2. Do not use profanity or sexual explicit graphics. Keep it for all age groups.
3. Please do not use adult topics for your blog post. Keep it general for all ages.

4. Return on Retweet Day and click each link in the comments.

5. Click the heart on the tweet and then the retweet symbol and the Retweet button.

6. Click the G+ symbol on the comment so you can see where you left off, and to add a little more visibility to the post.

7. Limit hashtags to three (3) per post.

Here's to a great day of retweets,

Tina Gayle

Tina Gayle enjoys writing contemporary romance and stories featuring strong women, as well as tales that touch the heart. Her writing started at a young age when she created stories to put herself to sleep. Now, she spends her days living her dream.

Find her at www.tinagayle.net or pick up her free read at https://www.instafreebie.com/free/EwL6x

RT Retweet Pay it Forward -- Holiday Version #MFRWorg #MFRWauthor

It's Retweet Day for MFRW on Twitter. All Marketing for Romance Writers are invited to set up tweets for their books.

Go into Twitter and create a tweet. Make sure to use #MFRWauthor or #MFRWorg You can now share up to 280 characters per tweet -- twice as many as before.

Once the tweet has been posted, click anywhere in the white background of the tweet. This will open it and allow you to highlight and copy the URL.

Now, navigate back to here and paste the URL in the comment section of this post.

Remember to visit the blog on Second Monday of the month. You can post your tweet until Wednesday of the same week.

Retweet Day is on the second Wednesday of each month. Retweet everyone on the list.

To help people find your tweet, click the the white background and then the down arrow (found on the right side). Choose "Pin to Your Profile Page." This will keep it at the top of your Twitter feed so more people can find it.

Retweet Day Rules

1. Have #MFRWauthor or #MFRWorg in the tweet. (This retweet day is to promote each other and our group.)

2. Do not use profanity or sexual explicit graphics. Keep it for all age groups.

3. Return on Retweet Day and click each link in the comments.

4. Click the heart on the tweet and then the retweet symbol and the Retweet button.

5. Click the G+ symbol on the comment so you can see where you left off, and to add a little more visibility to the post.

6. For best results, limit hashtags to three (3) per post.

Here's to a great day of retweets,

Tina Gayle

Tina Gayle enjoys writing contemporary romance and stories featuring strong women, as well as tales that touch the heart. Her writing started at a young age when she created stories to put herself to sleep. Now, she spends her days living her dream.

Find her at www.tinagayle.net or pick up her free read at https://www.instafreebie.com/free/EwL6x

Thankful for #MFRWauthor #MFRWorg #Author Retweet Day

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Make sure to use #MFRWauthor or #MFRWorg

Once the tweet has been posted, click the ... (three dots) in the right hand corner.

This will give you the option to copy the link to the tweet. Copy the link and put it in the comment section of this post.

Remember to visit the blog on Second Monday of the month. You can post your tweet until Wednesday of the same week.

Retweet Day is on the second Wednesday of the month.  Retweet everyone on the list.

Also in an effort to help people find tweets to share of yours, click the ... (three dots) again and pin your tweet to your profile page. This will give you an easy way to find and count how many people retweeted your post.

Don't forget the Rules

1. Have #MFRWauthor or #MFRWorg in the tweet. (This retweet day is to promote each other and our group.)

2. Do not use profanity or sexually explicit graphics. Keep it for all age groups.

3. Return on Retweet Day and click each link and share everyone's post on Twitter.

4. Click the G+ symbol on the tweet so you can see where you left off, and to add a little more visibility to the post.

5. No more than 3 hashtags in a post.

Remember to make sure to retweet everyone on the list.

Here's to a great day of retweets,

Tina Gayle

Writing contemporary romance, Tina Gayle enjoys writing stories that have strong women fiction elements as well as touching the heart. Her writing started at a young age when she created stories to help put herself to sleep. Now, she spends her days living her dreams. 
Find her at www.tinagayle.net  or pick up her free read at https://www.instafreebie.com/free/EwL6x

Celebrate #MFRWauthor with Retweet Day - #Authors Promoting Authors @MFRW_ORG

For this month's Retweet Day on Twitter, we'd like to invite all Marketing for Romance Writers to set up tweets for their books.

Go into Twitter and create a tweet. Make sure to use #MFRWauthor or #MFRW_org

Once the tweet has been posted, click the ... (three dots) in the right hand corner.

This will give you the option to copy the link to the tweet. Copy the link and put it in the comment section of this post.

Remember to visit the blog on Second Monday of the month. You can post your tweet until Wednesday of the same week.

Retweet Day is on the second Wednesday of the month.  Retweet everyone on the list.

Also in an effort to help people find tweets to share of yours, click the ... (three dots) again and pin your tweet to your profile page. This will give you an easy way to find and count how many people retweeted your post.

Don't forget the Rules

1. Have #MFRWauthor or #MFRW_org in the tweet. (This retweet day is to promote each other and our group.)

2. Do not use profanity or sexual explicit graphics. Keep it for all age groups.

3. Return on Retweet Day and click each link and share everyone's post on Twitter.

4. Click the G+ symbol on the tweet so you can see where you left off, and to add a little more visibility to the post.

5. No more than 3 hashtags in a post. Any more than this and Twitter might believe it is spam.

Also, if you did it last month you might want to check that you retweeted everyone. Some people do it near the end and are not being retweeted.

Here's to a great day of retweets,

Tina Gayle

Writing contemporary romance, Tina Gayle enjoys wring stories that has strong women fiction elements as well as touch the heart. Her writing started at a young age when she created storied to help put herself to sleep. Now, she spends her days living her dreams. 
Find her at www.tinagayle.net  or pick up her free read at https://www.instafreebie.com/free/EwL6x