First Annual Marketing Summer Camp July 14-15, 2012

Marketing Summer Camp 2012. 

Marketing for Romance Writers Yahoo Group was founded in 2006 by Kayelle Allen, with the express purpose of sharing promotional how-to ideas and learning marketing skills with other authors. It started with about a dozen people, and now numbers well over a thousand. In the same spirit of sharing, the group has decided to hold a free online conference to make more information available. If you are an author, you are invited to take part, published, unpublished, in print, or ebook.

This year's theme is our group motto: Seek. Teach. Share. Learn. Succeed.
 
We chose July 14-15 so as not to conflict with other conferences during the summer. The specific times for panels and workshops has not yet been determined, but will be announced here when established. A website for the group has been purchased and will go live soon. Links will be provided.

Goodie bags will be provided for all guests, and will include handouts, promo idea sheets, coupons, discounts, and other items. We have received commitment from Romance Junkies and The Romance Studio for giveaways. More will be announced. If your company would like to donate downloadable or online-obtainable prizes please contact us by clicking here.

Topics for which we need speakers:
Handling Multiple Submissions
Promo Ideas
Promo Giveaways
Using Facebook Effectively
Twitter Tips and Tricks
Managing Social Media with Hootsuite, Tweetdeck, and Other Apps
How to Manage a Triberr Tribe

If you would like to volunteer as a speaker click here.

SPEAKERS (more to be added)

Marcia James: Niche Marketing
Dawne Prochilo: Where to Find Readers
Rolyn Anderson: QR Codes
Mary Caelsto (Jupiter Gardens): BookWorm Bags (Promos for conferences)
Rolyn Anderson: QR Codes
Dawne Prochilo: Where to Find Readers
Alison Knight: Blogging 101
Kayelle Allen: Preparing for Interviews

PANELS

Finding Your Audience: Dawne Prochilo
Marketing to Specific Genres: Marcia James, Mary Caelsto (Jupiter Gardens)
Blogging: Allison Knight, Susan Palmquist
Helping Your Publisher Promo Your Books:* Mary Caelsto (Jupiter Gardens)
*Please contact your publisher and ask if they would like to take part in this panel discussion.

PROMO VOLUNTEERS

Group Promotions Director Karen Cote' will coordinate volunteers and promotions.
The Twitter hashtag for the conference is #mfrwSummerCamp.

The following people have already volunteered. We need twenty (20) people or more. A sign up sheet will be available shortly. You will have prepared messages to choose from, as well as your own creativity and desire to share what you're learning.

Delaney Diamond
Dawne Prochilo
Cassandra Carr
Chris Redding
Juliette Springs

To help with promotion click here.

To join Marketing for Romance Writers and be part of a Yahoo Group that makes a difference in the publishing industry, click here.

MFRW Announces New Promotions Director Karen Cote'

Karen Cote's Avatar 

Our marketing group has grown steadily over the past few years. 2012 is our sixth year. We began with twelve people and currently have over a thousand members. We have had a full-fledged professional newsletter for several years, and the group holds workshops and offers advice. We are adding our first conference this year, staffed by members. It's time to move to the next level and find more ways to help the publishing community of which we are a part. To that end, I have asked Karen Cote' to serve as our Promotions Director.

In some ways, Karen has already been doing this. She obtained promotion for us in magazines (The Book Breeze), an ezine (PRP Advertising Group), and with Lynn Crain, is organizing a contest idea she had to benefit our blogs (and its authors). She is an example of "caring in action."

Karen will be our ambassador, inviting new members, sharing information about MFRW with sites that can offer promotion, and hopefully opening doors to new opportunities to share our work as a group. She and I have discussed possibilities for the future, and ways in which MFRW can become a stronger resource, achieve value, and continue to be a "go to place" for authors needing helpful information.

Karen will also coordinate the promotional efforts for the upcoming Marketing Summer Camp. You'll hear more about that in the coming days and weeks.

Please join me in congratulating Karen on this new position. 

Ways to follow Karen Cote'
http://karencote.tv
https://twitter.com/KarensRomance
https://www.facebook.com/KarensRomance

The staff of Marketing for Romance Writers also includes:
Group Owners: Marty Rayne, Jeanne Barrack
Newsletter Editor: Rochelle Weber
Proofers: Lavada Dee, Laurie Ryan
Blog Staff: Donna Basinow, Lynn Crain, W. Lynn Chantale, Chris Redding, Jean Drew

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Posted by Kayelle Allen

Author Tip: Fonts and Curly Quotes

Author Tip 

A tip on fonts and special characters etc. When posting online, some sites strip curly quotes - the kind that in front curl one way and in the back curl the other and replace it with the code for that command. Sometimes it puts 3-4 other things in its place.

Which means this: "He loves her; it's obvious."
Becomes this: “He loves her. It’s obvious. ”

A font that readers don't possess can cause the same thing. For example, something frilly and fancy like a handwritten-looking font changes to courier with the codes above.

When posting, use Calibri, Arial, Times, or Times New Roman, and turn off the curly quotes feature on your word processor. Your readers will thank you.
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About the Author
Kayelle Allen is an award-winning, multi-published author. Her heroes and heroines include badass immortals, warriors who purr, and agents who find...well, the unfindable. And sometimes (shh!) make them disappear again. She is known for unstoppable heroes, uncompromising love, and unforgettable passion. You can find her on the web in these places:
Homeworld http://kayelleallen.com
Facebook http://facebook.com/kayelleallen.author
Twitter http://twitter.com/kayelleallen
Blog http://kayelleallen.blogspot.com

MFRW is on Facebook

MFRW on Facebook is a sister group to Marketing for Romance Writers on Yahoo. It enables us to post promotional info, get and give help on questions, and support one another. This group is open to authors (published and non), agents, editors, author promo services, publishers, cover designers, artists, and virtual assistants.

Join us on Facebook, and you can use the Facebook page as a target for Networked Blogs, post promotional info, and share updates about your writing.  We look forward to seeing you!

Link: https://www.facebook.com/groups/mfrwauthors/

Also join our other blog: MFRW Authors - Marketing for Romance Writers
http://mfrw-authors.blogspot.com

Class: 10 Ways to Promote Your eBook

Do you have a limited budget, or don’t think you have enough time to promote your book? Everyone deserves their 15 minutes of fame and in this two-hour workshop, Susan Palmquist will show you ten easy and inexpensive ways to get your name out to the masses.

When: Saturday, Feb 4, 2012

Time: 7:00 pm Eastern

Where: Class will be held on the Marketing for Romance Writers Yahoo Group. Click the name to visit the home page. 

Cost: Membership is free, and so are all classes.

Teacher: Susan Palmquist is a freelance writer, writing teacher, author and blogger. Prior to her writing career she worked in PR for non-profits. She was also a publicist for three years mostly working with authors, actors and musicians. One of her specialties is promotion on a budget.