CONNECT with Other #MFRWauthors for #NaNoWriMo!

Are You NaNo-ing?
November is National Novel Writing Month, also known as #NaNoWriMo. It happens each November and many authors, both old and new, find it motivational.

It pushes authors to increase their word count higher for the month - and typically spurs on higher word counts for a few months afterwards too.

You can SIGN UP here. You should set up a profile and bookmark it because this is where you will go each day or so to update your writing stats.

You'll also earn badges and be able to see your writing progress, along with connecting with other authors.

Let's CONNECT with other MFRW Authors!
1. After you register, come back HERE and put your NaNo Link in a comment.
2. Scroll through comments and follow others.
3. You can also find NaNoWriMo on these social media sites:

• On Facebook: @NaNoWriMo
• On Twitter: @NaNoWriMo
• On Tumblr: @NaNoWriMo
• On Instagram: @NaNoWriMo
• On Pinterest: @NaNoWriMo

#MFRWauthors Participate in #NaNoWriMo... Are You?

Are You NaNo-ing?

November is National Novel Writing Month. You'll see it referenced on Twitter as #NaNoWriMo and lots of authors will be talking about it over the next few months. National Novel Writing Month is a 501c3 nonprofit (formerly known as the Office of Letters and Light) that believes everyone's story matters so each November, they host this huge writing event. Many authors find it motivational. For me, it's a challenge that pushes my word count higher for the month. While I can average 30,000 words/ month, I've written 50,000 words during the past two Novembers. The program can work!

National Novel Writing Month organizes events where children and adults find the inspiration, encouragement, and structure they need to achieve their creative potential. Our programs are web-enabled challenges with vibrant real-world components, designed to foster self-expression while building community on local and global levels.

In 2013, 310,095 people participated in NaNoWriMo.

NOW is the time to sign up. You can do that here. You will definitely want to set up a profile and bookmark it because this is where you will go each day or so to update your writing stats. You'll also earn badges - they're like smiley stickers teachers used to give you in elementary school. NaNo is all about the fun!

THEN spend the next few weeks preparing...

• Connect with participating authors. You can do this on the NaNo website.
• Participate in the NaNo forums on their website. Gather good ideas!
• Blog about your goal. Tell others to gain support and serve as motivation.
• Insert a NaNo word count widget on your blog.
• Plan out your story so not to waste time later when you should be writing.
• Let your family know your writing schedule for November. It will alter your normal schedule and you'll need their support/ cooperation.

CONNECT with other MFRW Authors who are participating. After you register, leave your username in the comments field below and go find the others on the NaNo website. Let's be buddies! Look for me - I'm registered as PalomaBeck.

Great News!
There's some fabulous NaNo sponsors this year. Here's my two favorites.

Two free paperback copies of a finished book for NaNoWriMo winners.

CreateSpace is proud to support Wrimos. We invite you to explore easy and rewarding independent publishing, take advantage of free tools, or choose from our everyday low priced professional services. In addition, NaNoWriMo winners can get two free paperback copies of their finished book.

50% off Scrivener for all NaNoWriMo winners, and 20% off for all participants

Scrivener is an award-winning word processor and project management tool for the Mac and Windows that has been enthusiastically adopted by best-selling novelists and novices alike.

As a NaNoWriMo 2014 winner, you will be eligible for a 50% discount on Scrivener’s regular license on either the Mac or Windows platform. For those who participate and don’t make their 50,000 words, use the code NANOWRIMO for 20% off until December 31, 2015. A special NaNoWriMo extended trial version is available now.

Blog Talk: Creating Good Guest Posts for #MFRWauthors

Let's talk about writing Guest Posts for other blogs.

There are benefits to being a guest on another blog. The exposure you gain magnifies because you are able to reach out to more readers. Since most bloggers have guest spots, its not too difficult to find blogs you fit with. Writing a guest post puts you in front of a whole new audience and can increase your own blog's following. Blog readers that haven't yet heard of you now get their first impression and may then follow you... and maybe even buy your books!

When guest blogging, it's important to do more than simply promotion. Here are some GENERAL GUIDELINES to follow:

Be Relevant to the Host Blog. Know before you sign on that your genre is a fit for this blog's followers. You don't want to post erotic romance on a sweet romance blog. You also likely won't want to post paranormal on a contemporary blog.

Be Polite. Follow all the guidelines the Host Blog provides. They are hosting you so its the least you can do. Most will tell you when they need your post and how they want it provided.

Be Aware. Know what the format of your host blog is. You will want to submit the correct things the host blog regularly includes. For example, know if they include a book cover or a banner. Can you include an excerpt? What length?

Be Knowledgeable. It's about more than self-promotion. We all need to promote our books but most blogs are looking for more content in a blog post. Unless agreed upon otherwise, your post should have a topic for discussion. Write about something you have knowledge on - maybe a topic that fits with your latest book.

Be Connected. Include links back to your own website or blog when relevant to your post. Back links will connect your blog to the host blog and benefit both. Use these links to reference prior posts on similar subjects.

Be Loud. Follow up on you guest post by promoting it on your own social media outlets. Visit the host blog on the day of your post to respond to comments and interact with followers. One idea I use sometimes when guest blogging is to write a brief post on my own blog that drives traffic to my guest post. This sends my followers to a new blog they might enjoy.

Keep Writing!

Paloma

Paloma Beck is a Romance Author living a life of contradiction... she's a happily married carpooling mom writing sexy romance. It's almost naughty! Paloma writes full-time and has three series in the works with others on the fringes. Her books span both the contemporary and paranormal romance genres.

Paloma serves as MFRW's Blog Director.

MFRW Facebook Group: Facilitating Guest Blogging @Emerald_theGLD #MFRWauthor

Greetings all! Before I get started, I’d like to again give a shout out of thanks to Kayelle Allen, MFRW’s founder, for covering for me here on the fifth of last month while I was on vacation. Because that’s what kind of an awesome leader Kayelle is. :)

Thus far in this series, I’ve talked about my responsibilities as the moderator of the MFRW Facebook group. Starting with this post, I’ll be branching out and covering aspects of Facebook more generally, given that I feel as though I’ve covered now much of what’s involved in moderating a group (though if you do have questions about moderation, by all means please feel free to mention them in a comment, and I’ll be happy to address them!).

This month’s topic comes to us courtesy of Paloma Beck, MFRW’s Blog Director, who mentioned to me that some members might be wondering about this particular Facebook function.

The MFRW Facebook group houses a document that allows members who host guest authors on their blogs to enter their blog information into said document for other members’ reference. In other words, the file is a centrally-kept source of places that offer cover reveals, spotlight features, etc., that is updated in real time whenever anyone edits it and is available for any group member to see or edit.

So, if you have a blog and are open to posting guest posts and would like other members to know that, feel free to enter your information into the sheet! Here’s how:

1) From the MFRW Facebook group page, go to the horizontal menu bar just below the header photo across the top of the page. Click the last entry, which is “Files.”

2) Locate the file titled “GUEST OPPORTUNITIES on Member Blogs” and click on it.

3) After you click, find the “Edit” button (with the little pencil icon next to the word on the button itself) in the upper-right corner of the document. Click that.

4) Enter your information in the format previous listers have used. An easy way to do this is to highlight the most recent entry, copy it, and paste it a line or two above that entry. Then delete that member’s information (leaving the category labels) and fill in your own.

If you have a new release and are seeking blogs where you could guest post or do a cover reveal, etc., this document is a great resource. To find it, simply follow steps one and two above! 

Before I go (I saved the announcement for last this time :)), I do want to say that the MFRW Facebook group reached—and quickly surpassed—the 4,000 member landmark since my last Facebook-related post here! Thanks to all the members for making it such a growing, active group.

Until next time!


Emerald
Emerald is an erotic fiction author whose short stories have been featured in anthologies published by Cleis Press, Mischief, and Logical-Lust. She serves as an assistant newsletter editor and Facebook group moderator for Marketing for Romance Writers (MFRW), and she selects and posts the monthly inspirational quote on the MFRW Marketing Blog. Find out more about her at her website, The Green Light District.

What Authors Should Blog About. #MFRWorg talks Blog Content.

So you have a blog but don't know how to fill your days. That seems to be the most difficult obstacle for most authors as they begin their blog. First, know that you do not have to blog every day. On average, writers blog three times a week. Second, remember to participate in memes - I mentioned these in one of my last Blogging Posts. And most importantly, keep your blog true to you and your brand. No two blogs should be the same.

1. Share updates on your books.
2. Serialize your writing by putting out a few chapters of a "free read" monthly.
3. Share interesting information on your research.
4. Provide character summaries.
5. Host your characters for guest posts.
6. Share inspiring or funny observations.
7. Create a personal column to give readers insight into you as a person. For example, I write "Queen of my Kingdom" monthly about my family.
8. Announce personal appearance, book signings and conferences.
9. Share books you've enjoyed reading... or movies, if you're a movie buff.
10. Host other authors in your genre. Make these more than promos. Perhaps a theme authors can participate in. For example, I do BOOKSauthorsREAD and invite authors to be my guests.
11. Partner with other authors for a group blog if you don't want to manage your own.
12. Participate in memes.

This is just a short list. Help us make it longer... what do you blog about that might inspire other authors?

Keep Writing!

Paloma

Paloma Beck is a Romance Author living a life of contradiction... she's a happily married carpooling mom writing sexy romance. It's almost naughty! Paloma writes full-time and has three series in the works with others on the fringes. Her books span both the contemporary and paranormal romance genres.

Paloma serves as MFRW's Blog Director.

Hey #MFRWauthors! BLOG TITLES That Drive Traffic!

Explore more infographics like this one on the web’s largest information design community – Visually.

Hey #MFRWauthors! Just LINK IT!

Let's talk about LINKING. My rule of thumb is when in doubt, just LINK IT! What am I talking about? Really, everything. All of your social networking accounts, blog, website, tumblr - literally everything - should be linked.  Because then you are doing the work once while your impact is huge. It's that easy.

Are there accounts you shouldn't link? Nope but there may be some more geared towards different types of posts. It's still okay to link them because there is always overlap and as long as you aren't spamming out oodles and oodles of promo, your goal should be to extend your reach (and sell more books).

Now time to get to work!

First and foremost, have your blog connected into your social media sites, particularly facebook and twitter. This means each time a post goes up on your blog, it automatically goes to these programs for you. Here's promo without anymore work than setting up your single post. You can set up these links in the SETTINGS account of your blog. Blogger allows you to link with Google+ also and I recommend you do it even if you do nothing else with Google+ (yet).

Link your blog to Networked Blogs on facebook. You can search for the app on facebook and select SYNDICATE to connect your blog. Here is another way for potential readers to find your blog and follow you. It is becoming more and more popular so jump on it! Doing this also means your blog posts are automatically sent out via facebook. If you have an author's page, you can even choose to have them sent there instead of your profile.

Other TOP TWO places to link your blog (that have a bit more to it than just linking):

Triberr - Build your reach exponentially. See my previous post with specifics on this site. This is a bit more involved than just linking though completely worth it.

Goodreads - Thousands of readers use this site. If you don't create an author's page and utilize it by linking, you are missing a big opportunity for networking regardless of the horror stories we see with reviews on goodreads. Check in about twice a week to see if you have any messages, reviews, etc. Most importantly, link your blog to post to your author page! See mine here.

Another place to link your blog is in search engines that give potential readers more places to find you. Most have widgets for you to add to your blog but some just simply place you into a database to be more searchable. My favorites are: BlogNation - BlogTrain - Blog Lovin' - Writing Blogs - Linky - AuthorsDb. Be sure to set up all your links in each of these - most require your blog rss feed so have that handy - so each time you post in one place, your information spreads out across the web.

Finally, make a list of all social networking sites you belong to or any on-line accounts.

Here are some of the most common: facebook - twitter - google+ - Pinterest - LinkedIn - tumblr - stumbleupon - YouTube - Picasa. Go into the SETTINGS options in each of these and be sure you have linked as many of them together (and with your blog!) as possible. There are other sites you might choose to use and regardless of which ones you choose, just be sure to link them.

Remember every time you link it, you reduce your work in half while doubling your reach.

I don't suggest you spend hours a day on these sites.

In fact, linking your accounts means your time spent on marketing decreases even though you are visible in more places. Once these accounts are established (& LINKED!!), you will need to do little more than your regular blog posts. A few of these places I mentioned take extra maintenance but it's minimal and worth it.

How does this help your business?

You will advertise to a wider audience as you increase your reach. You will write more because your time spent marketing will decrease. It's a simple case of Win-Win.

So, what are you waiting for? Just Link It!

And Keep Writing!

Paloma

Paloma Beck is a Romance Author living a life of contradiction... she's a happily married carpooling mom writing erotic romance. It's almost naughty! Paloma writes full-time and has three series in the works with others on the fringes. Her books span both the contemporary and paranormal romance genres.

Paloma serves as MFRW's Blog Director.

Creating Solid Blog Content. #MFRWorg Talks Memes.

Blog Content can be a challenge for authors. It's important to post with some regularity but coming up with new ideas for your posts can pose a challenge. Why not participate in a blog meme? It gives you a weekly blog feature with the benefit of a group of people interested in the mutual success of your blogs.

Blog Memes
Memes are weekly blog features posted across multiple blogs centered on a common theme. A blogger can choose weekly to participate so if you need a break, you take a week off. One of the most recognized memes was Six Sentence Sunday. The organizers discontinued it - it grew huge - but several off-shoots have now taken root in the blogging community. There is power behind a group and memes are driven by the group.


Sexy Snippets
In Sexy Snippets, participants select seven sentences from a WIP or published manuscript. This gives you the chance to feature a piece of your work, along with a short book promo weekly. See a sample of my Sexy Snippets. This meme operates out of a facebook group. You can sign up weekly at the Nuthouse Scribbler's website. The heat level in this meme runs across the board from sweet to spicy. As a participant, you are encouraged to read and comment on as many others as possible.












Tantalizing Tuesdays
Participants select a photo of their choice and write an original 200-word story to post every Tuesday. It's an awesome way to keep your writing sharp because telling a story in 200-words is not always as easy as it sounds. See a sample of my Tantalizing Tuesday post. This meme operates out of a facebook group where you can sign up weekly and also has a website. Erotic Authors will be most comfortable with this group. A special note about this group is that as a participant, you're expected to read and comment on the other stories - they extend you the same courtesy. Hey, it's guaranteed blog traffic!

Thursday 13

This meme is not exclusive to authors. But it's easy and can be fun if you get creative. Participants simply post a list of any 13 things. You include your link on the group's website and others will pop around from blog to blog reading the lists. Here's a sample of one of my more creative Thursday 13 posts. I've hosted other authors as guests for this feature. I've also posted 13 sentences from one of my books, listed 13 character names, quotes, super heroes, chick flicks, romantic places, etc, etc... the list is endless and can always be used in a way to promo your writing. MFRW uses this feature on our Author's blog!

Sneak Peek Sunday

This meme is fun and promoted on the MFRW Yahoo group. It also allows authors to post the longest excerpt. Participants post 6 paragraphs (no more, no less) from either a WIP or a published work. It's every Sunday, open to both unpublished and published authors. Just sign up at their website and include the link code in your post so readers can hop around from blog to blog.

Book Hooks

This is MFRW's own weekly meme. MFRW authors are invited to participate by signing up on our blog each week. It's a chance to hook readers on your current WIP or any previously published book. Then you include the link code in your post and readers will have the chance to jump from one author to another. FIND MORE DETAILS HERE.

So... Do You Meme? Share other memes you like.

Paloma

Paloma Beck is a Romance Author living a life of contradiction... she's a happily married carpooling mom writing erotic romance. It's almost naughty! Paloma writes full-time and has three series in the works with others on the fringes. Her books span both the contemporary and paranormal romance genres.

Paloma serves as MFRW's Blog Director.

Why Blog? #MFRWorg Answers This Question.

Blogging has become very popular. Blogging has become an important part of an author's marketing plan. A blog can be a living, breathing space for creating an online presence and increasing brand awareness. It's a space that can become whatever an author wants it to be. The key is to know its purpose and stay focused.

My blog ROMANCE BECKONS evolved over the years - its evolution mirroring my career as an author. It's taken years to get it exactly how I want it, and even still, I tweak it every so often. Regardless of how I've used it, one thing remained the same: The Mission. My blog's mission is to connect on a more personal level with readers.


So, Why Have A Blog?
77% of internet users read blogs. Over 300 million people view a blog at least once a month. We know readers using e-readers are connoisseurs of the internet. Imagine getting your books in front of this audience. Blogging allows authors to team up with others, share audiences and attract new readers. Blogging is interactive -that's the main difference between a blog and a website- and develops relationships with readers.

So, Why Don't You Have A Blog?
The main roadblock that stops authors from starting a blog is fear of technology. But with two easy-to-use platforms, it isn't as difficult as it seems. Anyone can start a blog for free and, to just do the basics, set-up only takes about an hour. There are two most popular platforms: WordPress and Blogger.

WordPress
WordPress has two different choices; you can choose to use WordPress.com or WordPress.org. Both are web software you can use to create a beautiful blog. The difference between the two (.com and .org) is that one is free and the other is not free. The free site doesn't offer as much functionality as the paid version. Another key difference is your domain name. The free version will limit your domain name selection; your domain name will be www.yourblog.wordpress.com. The paid version gives you complete control over your domain name and your site. In the beginning, the free version might be the easiest to navigate.

Blogger
Blogger is a free, powerful publishing platform that provides you with all the tools you need to start and grow your blog. It's fully-customizable and packed with advanced features like HTML editing, gadget support, mobile publishing, and much more. Blogger seamlessly integrates with other Google products including Google+, Google Analytics, and YouTube. I prefer this platform but I confess to being a big Google fan.

Choose Your Software. Set Up Your Blog.
Both platforms will walk you through the set up. If you don't already have a blog, go ahead and try it. Next time on my monthly column about blogging, I'll spend time talking about different features to be sure to incorporate.

Talk to me.

Do you have a blog? Share your url. Which blog platform would you recommend to others?

Party on Facebook with @MFRW_ORG... Here's How!

Participate in MFRW's First Facebook Party!
A facebook party is an event hosted through a facebook page. It has a determined amount of time, a theme and involves multiple posts by the participating authors. Many times, a facebook party is used by authors to celebrate a new book's release.

MFRW is now using facebook parties as a fun new marketing tool for our members. We hope you'll join us!

The major benefits of using group facebook parties as part of your book's marketing strategy are (1) sharing readers with other participating authors and (2) utilizing a social media forum preferred by the majority of today's romance readers. Your reach will be larger than going it alone when you participate in an event that involves other authors.

This first MFRW facebook party is scheduled for May 1st and is specifically for our contemporary romance authors, all heat levels welcome including GLBT. Throughout the year, each genre will be featured to be sure every MFRW author gets the opportunity to participate.

Upcoming MFRW facebook EVENTS (coming in future months): Historical Romance | Romantic Suspense | Science Fiction | Paranormal Romance

MFRW facebook parties will be hosted as events on the MFRW facebook page. Authors: Join the MFRW facebook page NOW if you aren't already a member. It's best for authors to be a member of the page to participate but it won't be necessary for the readers you invite. You will be able to invite readers/ fans/ reviewers/ followers to this event soon and we'll provide the tools and instruction for doing this.

Are You Ready To Party?
As a participating author in a facebook party, you'll be expected to advertise on your blog/ website using the party badge, invite your facebook friends and share in as many other social outlets as possible. Our twitter hashtags are #MFRWorg and #MFRWauthor. Include these for bonus re-tweets! *When sharing the badge, include party link: https://www.facebook.com/events/239565416167458*

Participating authors will sign up to host for one or two hours. During that time, you'll be expected to post up to two excerpts, PG-13 or below, share cover art, give away at least one free book using a contest format and otherwise interact with attendees through the posts.

More Details will be provided to those who sign up as it gets closer to the event. For now, click on both links below to become a participating author.

Authors: CLICK HERE TO SIGN UP.

CLICK HERE TO JOIN PARTY PAGE.

Questions?
Just Ask Paloma. Leave A Comment.

#WWoW Use Tweepi with Twitter.

Post reblogged from Writer's WoW Blog with permission.

Tweepi is my favorite tool to use with Twitter.

Tweepi helps you make sense of your Twitter social graph with stats. You will be able to learn about the number of people you haven't followed back, the number of people who aren't following you, search people who your friends follow and much more. It makes it simple to manage your account by doing the following things much easier than manually through twitter...

FLUSH UNFOLLOWERS

This tool allows you to unfollow users who aren't following you back. Sometimes there are people we've followed that are no longer relevant and if they aren't following you, you may choose not to follow them.

RECIPROCATE

This tool helps you find all the users that follow you, but you don't follow back. Then you can follow them back with a click of a button.

CLEAN UP INACTIVE FOLLOWERS

This feature allows you to unfollow users who no longer keep active twitter accounts. It's likely that you're following more than a few hundred people on Twitter. You must've noticed that many of these users either don't engage in conversations, never retweet anybody, or simply just ramble about nonsense stuff all day long (no links to useful content whatsoever!). You can use Tweepi cleanup tool to filter these people out and unfollow them. The Clean-up tool enables you to filter out those inactive and unwanted tweeps by letting you check out their details and decide for yourself!

FIND NEW FOLLOWERS

This feature gives you a resource for finding users with similar interests. The most common way to find and add people with the same interests as you, is to find a popular user within your area of interest and add people who follow these known users.

Tweepi helps you analyze and filter tweeps out -the geeky way,

with numbers in a table- based on their activity and sociability. 

How do you start using Tweepi?

It's only 5 simple steps.

1. Go to http://tweepi.com/
2. Choose "login" (to start using Tweepi for free which is all you need)
3. Enter your username/email with your password and click "Authorize app"
4. Create a Tweepi account with your first and last name and your e-mail
5. Start using Tweepi!

The first time you go through your account, it may take awhile but as you then update it every few weeks, it

becomes less of a chore. You'll find it worthwhile to create a SAFE LIST so you never accidentally unfollow someone you want to follow regardless of any stats. For example, you might be following a celebrity who doesn't follow people but you won't want to unfollow them. You might be surprised though at how many people you follow that aren't  following you and vice versa. Tweepi gives you the tools to make your Twitter account be exactly what you want. Make it work for you using Tweepi.

#MFRWorg Authors Secret Weapon: Street Teams

Author Street Teams. Likely, you've heard this term before. They're popping up all over the place as authors take advantage of their most valuable resource - their readers. Readers -especially bloggers/ reviewers- are vital to a book's success because their opinion goes a long way. Some readers have an established reputation as being a person to turn to for book recommendations. Why not partner with them if they love your books/ series?

That's exactly what creating a street team is... partnering with readers who like your books so much, they want to share them with other readers.

A Street Team is an author's secret weapon. In this article at Kobo Writing Life, an in-depth description of one author's experience puts it all into perspective. Read it here.

A Street Team is a group of readers/bloggers that are fans of a particular author and want to spread the word about books they love. They're just doing what they already do - reading what they like and telling their friends. There's no recipe as to how many members per street team, benefits to offer or rules to follow. Each author has their own style.

Here are some Basic Guidelines:

• Provide a central place/ method to communicate. Many authors use a private facebook group, google+ group or yahoo group. Regardless what you use, be sure to interact. Place a reminder on your calendar to post an update weekly.
• Choose a creative name that suits your branding. Google "author street teams" to see what others are already doing.
• Share WIP previews, excerpts and cover reveals.
• Ask if any are interested in serving as beta readers/ proofreaders. DO NOT use them in place of editors!
• Chat and give updates often, and always in advance, to the group.
• Honor and recognize their commitment by commenting when they post on their blogs or other social media sites.
• Have target tasks that you'd like members to help with... ask them to host a blog stop, like your books at on-line sites, place reviews on goodreads, share cover reveals, pin on Pinterest, post updates on facebook or tweet about your new releases. In general, you want them to spread the love for your book.
• Have contests just for your street team. Be creative: winner chooses a name for a character in your next book!
• Create perks. Provide swag and ARCs. Blog badges that members can display on their own blogs or social sites are great too. Not only do bloggers love them but it also increases your visibility.
• Allow your street team members more "personal" on-line access to you. Answer their requests quickly. Group them for ease and then interact with them on facebook, google+, twitter,etc.

There are a lot of books in the world and authors need help to spread the word. A street team is a fun way to interact with fans while asking them to do what many already do … and it has added perks (for you both).

Here's a list of links to some author's street teams for ideas on how to begin your own:

Cat Johnson  |  J. Kenner/ JK Beck  |  Heather Hildenbrand  |  Donna Grant  |  Sabrina York

I began my own street team after a few readers requested it. I keep it small and simple. There's no gimmicks or contests. Each member gets an ARC as soon as they're available in exchange for honest reviews on as many on-line sites as possible. And every week, I post an update and try to engage on facebook mostly. For the details, CLICK THIS LINK. 

Talk to me.

Do you have a street team? Post it in a comment to share. Do you want to know more about creating a street team? Just Ask. - Paloma

Just Pin It! #MFRWauthors Use @Pinterest for Book Promotion

Let's talk about Pinterest.

It's not just for fun. It can be another FREE social networking tool for authors. MFRW grabbed onto this tool and has successfully been sharing pins with potential readers for awhile now. We provide MFRW authors the chance to be highlighted on our boards but wouldn't it be even better to have your own Pinterest account?

This post is intended to walk you through the process of getting started. Try it. Then leave a comment and tell us how you did. Or if you already have a Pinterest account, comment and share how you use it.

Start with the basics... go to www.pinterest.com.

1. Open an account and set up your profile (being sure to add your links). Your profile will look similar to twitter - you have a limited amount of space to identify yourself so be mindful of your words. BONUS: You can even use your facebook account to set up your account and make it even simpler!

2. Install the PIN IT button onto your browser toolbar. This little button makes it a one-step process to put your pins onto boards while you're on-line. To install it, click the + button on the top of the pinterest screen, then click on Pin It button and it will take you through the process.

That's it for set up and now you're ready!

It's that easy? Yes, yes it is.

Now you get to have some fun but we're going to call it work so... time to get to work!

3. Create some Boards.

Just CLICK on the + button along the top again. Choose Create a Board. Name it. Categorize it. CLICK Create Board. Some good choices are things that interest you (check mine out for ideas) and that can tell readers more about you as an author and as a person. NOTE that you can always add more boards at any time. Some ideas include a Books Board, Guest Post Board, Features Board and a Review Board. You can even create a board for each of your books or series, published or WIPs. Add a board for important quotes and potential character ideas.

4. Add Pins.

There are lots of ways to do this. First, you can use that same + button along the top to add pins from the web or to upload some from your computer. You can use your Pin It button to add any photos from any website. You can also browse the general Pinterest site by clicking on the word Pinterest in the top center of the screen, browse and re-pin. Put some fun pins on your boards - don't worry right away about perfection.

Be cautious of copyright in regards to photos you pin! It's best to use photos you own or, if not, be sure the original source is listed in the pin's description. You can verify the source link is there by clicking on the pin and viewing the pin's details. 

Pinning Your Books?

This is where you definitely want to use the Pin It button. By pinning from a buy link -i.e. pin your book from Amazon- when others click on it, they'll be linked automatically to a place to purchase your book. If the pin came directly from a particular site, clicking the pin once it's opened will take you to the place from where it was pinned.

How does this help your business?

You will advertise to a wider audience. People who may not have otherwise find you will see you here. Check out this pin with more information on the benefits of Pinterest.

AUTHORS who use Pinterest well (& each a bit differently):

Karen Cote   |   Lisa Carlisle   |   Rayne Hall   |   Vicki Batman   |  Kayelle Allen   |    Cara Bristol

Want to do just enough? Here's a Checklist for the BASICS:

1. Pin all your blog posts and books with links back to your blog or purchase location.

2. Click that little "tweet" button every time you add an important pin. These pins will get shared -through a vast network- and should bring people back to you.

3. Include the link to your Pinterest Profile wherever you include all other social networking links. It's another outlet for you to get recognition.

Here's a Unique Board -Writer's Resources- with lots of good pins for authors. You can create engaging boards like this too.

So, what are you waiting for? Pin It!

And Keep Writing!

Paloma
Paloma Beck is a Romance Author living a life of contradiction... she's a happily married carpooling mom writing erotic romance. It's almost naughty! Paloma writes full-time and has three series in the works with others on the fringes. Her books span both the contemporary and paranormal romance genres.

CONNECT WITH PALOMA ON PINTEREST.

Goodreads: Participate, Navigate & Generate

PARTICIPATE. NAVIGATE. GENERATE.
Authors have different takes on Goodreads. Some dislike it, don't understand it and just aren't willing to use it. Some have discovered its hidden secrets and use it as another source of social networking.

I admit that it took me awhile to navigate the site, find all the different ways to use it and make it a useful tool. But, now that I have, it's become part of my media toolkit. I don't spend a lot of time there but I do visit it a few times weekly.

Even before I was an author, I used Goodreads as a reader. I interacted with some authors I enjoyed reading, especially when I wanted to know more about when another book was being released in their series. I also used it to track books I wanted to read and those I'd read. Putting a rating on Goodreads whenever I read a book was second-nature as I kept my growing "Read" shelf up-to-date. I don't think I was alone in this. Many voracious readers gravitate towards Goodreads. So, shouldn't authors too?

Here are the top 12 ways to utilize goodreads as an author.

1. Participate in the site as a reader, not just as an author.
Authors are readers too. List the books you’ve read and want to read. Write short reviews on your favorite books. Be genuine. Notice I said "favorite books". I urge you to think carefully about whether you’ll post reviews that aren’t positive. I make it a policy to only post the books I've read and enjoyed. It's a way to promote those authors while sharing books with others that I liked - a great way to make connections.

2. Friend lots of readers.
Become friends with as many others as possible in the genres of your interest. But don't use them to spam - there's a book recommendation feature on Goodreads that I recommend you NOT use for your own books. Make friends to see what others are reading and share interests. Reading their reviews and posts will give you information on current readers' interests.

3. Join Groups and be active.
Join groups in the categories you read/ write. The groups are similar to Yahoo groups or Google+ hangouts. There is ongoing discussion between members - often a lot of interaction, particularly in the larger groups. There are hundreds of groups on Goodreads, for all different interests. Don't just join author groups - be sure to join groups with readers. Then remember #1 - participate as a reader, not just as an author!

4. Connect Goodreads to facebook.
You can connect to facebook and find your facebook friends who also use Goodreads. You can also allow Goodreads to post your activity to your facebook profile. It's another nice connection to show what books you enjoy as a reader to those who follow you on facebook.

5. List all your books on Goodreads.
They might already be there but they might not. There are a variety of ways books get put on Goodreads - there's even a group of people "the Librarians" who have extra permissions to edit, etc. Excited readers may add a book by ISBN if they can't find it but to be sure that your books are listed as you want, be sure to list them yourself. Include all pertinent information. The more information you include, the easier it is for a reader.

6. Join the Goodreads Author Program.
Through the Author Program, you can create an author profile and then utilize all the other promotional tools they offer. You can host/ advertise events (launch parties, blog tours, book signings, etc) from your profile as well as be able to upload book trailers, excerpts, and create polls or quizzes for your readers.

* Since the site is for readers, here's a place they are likely to look for you. Having a presence here is important. It’s the perfect place to connect with readers who enjoy the genre of books you write. *

7. Link your blog to Goodreads.
You can host a blog directly on Goodreads, or for those who already have a blog, you can connect it to Goodreads so that your posts show up on your profile (see #6). It sometimes takes a day for them to go live but having that connection will draw more interaction to your blog.

8. Create a Goodreads widget for your website or blog.
Goodreads makes it easy to embed a variety of widgets on your site to attract readers to your Goodreads profile. You will be able to choose to promote a shelf (for instance, your "want to read" shelf) or your profile. The directions are simple to follow and its just a matter of cut and paste.

9. Check your Goodreads inbox.
Sometimes readers will try to connect with you through Goodreads because they give you an inbox. I make it a habit to check it weekly so I don't miss an opportunity to "talk" with a reader.

10. Do giveaways.
This is only available if you have print books. Goodreads “First Reads” giveaway program is widely used and is a effective way of getting your book exposure on Goodreads. Once you set the criteria, Goodreads runs the giveaway and you are only required to supply the book once a winner is selected. Having a giveaway will increase those who place your book on their "want to read" shelves and will also lead to more reviews. This is great because the more reviews a book has, the more visibility it gets.

11. Advertise on Goodreads.
I’ve heard positive stories about the outcome of the Goodreads advertising program though it is a big investment. Advertising starts around $500 a month. Authors who've used it do say that it delivered on sales. NOTE: Since I haven't done it personally though, I can't speak from experience. I mention only as a suggestion to look into.

12. Check the Stats.
I love statistics because it gives real data on success. Goodreads gives us this tool. Since our goal is to get our books in reader's hands (aka, on their shelves), we need to know if what we're doing works. As an author member, Goodreads gives updated stats on how many people have added your books to their shelves, how many have reviewed them, your average ratings, etc. Track that data to determine how well your promotional activities on Goodreads are doing. Then make adjustments.

The key to using Goodreads as an author is to learn to navigate the site, participate in a social format and use those interactions to generate sales.

Are you on Goodreads?

Why? Why Not? Share Your Experience.

Paloma
Paloma Beck is a Romance Author living a life of contradiction... she's a happily married carpooling mom writing erotic romance. It's almost naughty! Paloma writes full-time and has three series in the works with others on the fringes. Her books span both the contemporary and paranormal romance genres. 

CONNECT WITH PALOMA ON GOODREADS.