Saturday, April 5, 2014

Moderating the MFRW Facebook Group—Pinning Posts (and a Membership Landmark!) #MFRWorg

First, a short announcement: since my last post here about moderating the MFRW Facebook group, the group reached (and passed) 3,000 members! The Facebook group has seen considerable growth since I started moderating it not quite a year ago. At that time, there were several hundred members. We reached 1,000 last June, if I remember correctly, 2,000 sometime late last fall, and now here we are at (as of this writing) 3,147 members!

In messaging with potential members during the request moderation process, I’ve often found myself suggesting that they consider joining the Yahoo Group as well. Since many potential members have mentioned where they are in their careers and what kind of marketing help they’re seeking or why, the conversation has often segued naturally into this invitation. MFRW’s Yahoo and Facebook groups serve notably different purposes at this point—since promotion is allowed on the Facebook group, it is used mostly for that right now, whereas the Yahoo Group (where no promotion is allowed) is where most of the group’s discussions about promotion, marketing, resources, etc., take place. So I personally see it as well worthwhile to be a part of both.

Which brings me (slightly indirectly) to the main topic of this post: pinning posts. A pinned post is a post on a group page that remains anchored to the top of the page irrespective of other posts. It is thus very useful as a reference point or to impart evergreen information that you’d like everyone who visits the group page to see, since it always appears as the first post on the group page.

In this case, since I found myself writing similar things over and over in private messages about the Yahoo Group and including the link to join, it eventually occurred to me that it would be much easier if I could just put this announcement somewhere and send people to it. Even better if it were somewhere group members and the public could see it.

Enter the pinned post. I wrote a short summary of MFRW’s Yahoo Group and other resources (such as its website), included links to all of them, added a note summarizing the process I use to moderate join requests, and pinned the post to the top of the group page. Now when I am in touch with potential members, I simply say something like, "Please see my pinned post at the top of the group page for information about MFRW’s Yahoo Group.” I have found this much more efficient. ;)

Only the moderator(s) of a group can pin a post, though any post on a group page may be pinned (i.e., the moderator doesn’t have to be the author of it). To pin a post, locate the post in question, hover over the upper-right corner of it until the little drop-down arrow appears, click on the arrow, and choose “Pin Post.” If at any point you want to unpin the post, follow the same directions and click “Unpin Post.”

Facebook currently only allows one pinned post at a time on group pages. Sometimes my post has been unpinned on the MFRW group in favor of special-event pins, such as when Summer Camp took place last year or when MFRW was up for several awards in the 2013 Preditors & Editors poll (the MFRW newsletter won for “Best Writers’ Resource”!). In these cases, Kayelle composed alternate posts that she pinned with these announcements, and the introductory post was unpinned and thus automatically returned to its original place in the group’s timeline. When it was time to put it back, I simply located it again and repinned it. Pinning and repinning may be done to any post that exists anywhere on a group's timeline. The “Likes” and comments remain intact, as pinning and unpinning don't actually alter a post in any way but rather just move it to a different place on the page.

Please note that the pinned post functionality is also available on “Pages,” so in the same way I described above to pin a post on the group page, you may pin a given post on your author page. This post will remain the first post listed on your page until you unpin it or replace it with another pinned post (the “one pin at a time” rule also applies to pages). To see an example of a pinned post and how it appears on the page, just visit the MFRW Facebook group and see mine (under my legal name, Emily McCay) at the top of the group page. :)

Thanks for reading, and see you next month!


Emerald
Emerald is an erotic fiction author whose short stories have been featured in anthologies published by Cleis Press, Mischief, and Logical-Lust. She serves as an assistant newsletter editor and Facebook group moderator for Marketing for Romance Writers (MFRW), and she selects and posts the monthly inspirational quote on the MFRW Marketing Blog. Find out more about her at her website, The Green Light District.

Thursday, April 3, 2014

#AuthorTips: What to Keep on Your Calendar by Kayelle Allen #MFRWorg #author

What kinds of things do authors need to keep on their calendars? How can they stay organized and on top of things? There are two basic types of info to track on a calendar -- personal and professional. To be sure they're included and planned for, list personal and family items first. They are your priority, aren't they?

Personal

  • Personal items such as family events, like picking up the kids from practice
  • Date night with that special person in your life
  • Birthdays of friends and family
  • Personal time off - TV shows that you don't want to miss; a movie you want to see. For eight years, I had the TV show 24 on my regular schedule and never missed an episode. It was a big event in my household and we all gathered to watch it.
  • Vacation. If you don't rest, your mind won't be clear. Carpal tunnel syndrome is real -- overwork can injure your hands. You'll end up needing more time off than you would have than if you'd simply allowed your body to rest properly. Your body will thank you.

Professional

  • Clearly indicate deadlines for long term projects (books, articles, drafts, edits)
  • The release dates of your next books, if you know them.
  • Contests for which you are either entering material or are serving as a judge
  • Conventions
  • Book signings or other appearances
  • Workshops and training
  • Birthdays of fellow authors, friends, and fans
  • Work backwards from book release dates to plan pre-publicity, advertising, guest spots, interviews, blog tours, and submissions to review sites
  • Plan as many events in the three months following your book's release as possible.
  • Assuming you'll have at least one book release per year, request guest blog spots throughout the year. Try to be a guest on other authors' sites every month. It will keep your name in front of readers. If you release books more often, this is doubly important.
  • Release day events
  • Follow up events for a new book
  • Chat dates
  • Guests on your blog - other authors will bring fresh readers to your site. Take advantage of that by inviting others to share material you think your readers will enjoy.

The Last Vhalgenn 
Set up your calendar with a routine reminder period for scheduled items. For example, being reminded four days prior to a chat or blog so you have time to do last minute work and promo. Be flexible in your planning. The only thing in life that's permanent is change. Accept life as it comes along. Some things can't be avoided. Deal with them and move on.
---

The Last Vhalgenn

By Kayelle Allen
Duty to king and country has shaped Raik's life since birth, but to protect them, she must perform a ritual that betrays all she holds sacred.

About the Author

Kayelle Allen is a multi-published, award-winning author, and the founder of Marketing for
Romance Writers. Her unstoppable heroes and heroines include contemporary characters, futuristic immortals, covert agents, and warriors who purr.
Unstoppable Heroes Blog http://kayelleallen.com/blog

Tuesday, April 1, 2014

#WWoW Use Tweepi with Twitter.

Post reblogged from Writer's WoW Blog with permission.

Tweepi is my favorite tool to use with Twitter.

Tweepi helps you make sense of your Twitter social graph with stats. You will be able to learn about the number of people you haven't followed back, the number of people who aren't following you, search people who your friends follow and much more. It makes it simple to manage your account by doing the following things much easier than manually through twitter...

FLUSH UNFOLLOWERS
This tool allows you to unfollow users who aren't following you back. Sometimes there are people we've followed that are no longer relevant and if they aren't following you, you may choose not to follow them.


RECIPROCATE
This tool helps you find all the users that follow you, but you don't follow back. Then you can follow them back with a click of a button.

CLEAN UP INACTIVE FOLLOWERS
This feature allows you to unfollow users who no longer keep active twitter accounts. It's likely that you're following more than a few hundred people on Twitter. You must've noticed that many of these users either don't engage in conversations, never retweet anybody, or simply just ramble about nonsense stuff all day long (no links to useful content whatsoever!). You can use Tweepi cleanup tool to filter these people out and unfollow them. The Clean-up tool enables you to filter out those inactive and unwanted tweeps by letting you check out their details and decide for yourself!

FIND NEW FOLLOWERS
This feature gives you a resource for finding users with similar interests. The most common way to find and add people with the same interests as you, is to find a popular user within your area of interest and add people who follow these known users.


Tweepi helps you analyze and filter tweeps out -the geeky way,
with numbers in a table- based on their activity and sociability. 

How do you start using Tweepi?
It's only 5 simple steps.

  1. Go to http://tweepi.com/
  2. Choose "login" (to start using Tweepi for free which is all you need)
  3. Enter your username/email with your password and click "Authorize app"
  4. Create a Tweepi account with your first and last name and your e-mail
  5. Start using Tweepi!
The first time you go through your account, it may take awhile but as you then update it every few weeks, it
becomes less of a chore. You'll find it worthwhile to create a SAFE LIST so you never accidentally unfollow someone you want to follow regardless of any stats. For example, you might be following a celebrity who doesn't follow people but you won't want to unfollow them. You might be surprised though at how many people you follow that aren't  following you and vice versa. Tweepi gives you the tools to make your Twitter account be exactly what you want. Make it work for you using Tweepi.